This week's guest is Anthony Kennada, CEO and Co-Founder of AudiencePlus. During the interview, Kennada shares his expert insights on building an audience before launching a product, explaining the value of content strategies, and learning from various social channels to drive business growth.

In this episode, CFO Hassaan Ahmad shares his dynamic experiences on his journey to become CFO of WTFast. He discusses the intricacies of global markets, highlighting the disparities between developed and underdeveloped regions, and the importance of understanding customer challenges across different cultures.

This week's guest is Oliver Fisher, CTO at Homebase. Oliver sat down with Andrew Davies to discuss what it takes to lead teams of various sizes.

This week's guest is Doug Pepper, General Partner at ICONIQ Growth. Doug sat down with Andrew Davies to discuss the ever-changing SaaS landscape and how to survive to thrive in 2025.

This week's guest is Peep Laja, CEO of Wynter. Peep chatted with Andrew Davies to discuss the value that messaging has on us and how, with a bit of maintenance, customers will always choose you over your competitors.

This week's guest is Kyle Poyar, Operating Partner at OpenView. Kyle sat down with Patrick Campbell at SaaStock 2022 to discuss the ins and outs of product-led growth and how businesses can capitalize on this strategy to propel their success.

John Griffin, co-founder and CRO of m3ter, knows all about usage-based pricing. In this episode (recorded at SaaStock 2022 with Neel Desai), he give you the lowdown on usage-based pricing and how combining it with product-led growth can boost your company's success.

April Dunford, founder of Ambient Strategy, is the product positioning guru. Her book, Obviously Awesome is a must-read for any folks looking to better reach the right customers. In this episode (recorded at SaaStock 2022), she discusses how to nail a winning sales pitch

Andy Whyte is the CEO of MEDDICC - a compandy dedicated to using the MEDDICC framework to create efficient and predictable revenue. In this episode (recorded at SaaStock 2022), he discusses how you can use MEDDICC in your business.

Anna Gong is the founder and CEO of Perx Technologies - a lifestyle marketing platform that transforms mobile-first customer engagement in the instant gratification economy. In this episode (recorded at SaaStock 2022), she discusses how game theory can drive customer loyalty even in enterprise SaaS.

James Mayes is the Co-founder of Mind the Product - the world's largest and brightest community of Product Managers. In this episode (recorded at SaaStock 2022 shortly after Exiting to Pendo), he gives insight into the product ethics we all need to think about.

Godard Abel is a five time entrepreneur and currently the Co-founder & CEO of G2. In this episode, he gives insight on how to overcome the crisis of trust in the B2B SaaS buying process.

Zandra Moore is the Co-Founder and CEO of Panintelligence, an Embedded Analytics platform for SaaS vendors. In this episode, she dives deep on building a talent pipeline.

Kim Walsh heads up Sales, Partnerships, and Customer Success at Apollo.io. In this episode, she dives deep on unlocking the best buyer experience.

Jay Levy is the co-founder and Partner of Zelkova Ventures. In this episode, he dives deep on the founder-investor relationship.

Bob Butler is the Chief Commercial Officer over at Payrix. He tells us all about anchor personas and what you need to do to find yours.

Tara Robertson is the new CMO of Bitly. We sat down with her at SaaStr when she wasn't even a month into the job to discuss her plans on how to take the marketing team to the next level.

Lars Nilsson is the VP, Global Sales Development Snowflake. Throughout his tenure he has figured out the elements that go into creating a strong sales team (especially those we often forget).

Arvid Kahl is an entrepreneur and writer extraordinaire. He has an immense knowledge that he shares with us about what vulnerability-based marketing means.

Eugene Levin, President of Semrush, went through the IPO process over the past few years. In this episode, he breaks down the entire procedure as well as what makes an IPO worth it.

[This episode originally aired on March 9th, 2021] On this episode of Protect the Hustle, Sarah Hodges goes deep on building community.

[This episode originally aired on January 26th, 2021] On this episode of Protect the Hustle, Reforge CEO, Brian Balfour talks on the importance of frameworks and shared language, and he breaks down the steps to creating them.

[This episode originally aired on April 6th, 2021] On this episode of Protect the Hustle, Xero's Chief Product Officer, Anna Curzon talks to us about meaningful relationships, and champions small businesses and the accountants behind all corporate success.

[This episode originally aired on December 1st, 2020] On today’s episode, Nathan Latka, founder of the Latka Agency, shares his knowledge on generating interest. He shares how you earn the right to educate, weaponizing your ego, generating demand, the characteristics to look for in a successful founder, and finally the key to leverage.

On this episode of Protect the Hustle, Wes Bush goes deep into product-led growth and why it’s the future of SaaS businesses.