Today we’re exploring (and finding solutions to) the question: Why is it so hard to talk about ourselves and our work? We’re unpacking how to talk to real people about what you do and why it matters.  On a client call, at a dinner party, at a networking event, we find ourselves feeling flustered and ramble-y when inevitably asked the question: So, what do you do? Enter: the elevator pitch. This little blurb captures your big ideas with just a few words. It gives you the clarity to make a memorable first impression, no matter the context. So that you have the confidence to introduce yourself and and your brand in order to get the values-aligned visibility you want—aka become known and “put yourself out there” on your own terms and connect on a human-to-human level. For the full show notes, visit https://www.ashleesang.com/episode63 RESOURCES MENTIONED: Download A Visionary’s Guide To Elevator Pitches: How To Talk To Real People About What You Do And Why It Matters: https://www.ashleesang.com/podcastfreebie Listen to Episode 59 - Living Out Your Brand Values: https://www.ashleesang.com/episode59 Jonathan Stark’s Laser Focused Positioning Statement: https://jonathanstark.com/daily/20170911-so-what-exactly-is-a-laser-focused-positioning-statement-anyway Listen to Episode 37 - Determining What You Want To Be Known For: https://www.ashleesang.com/episode37 Check out Cyndi’s work through Ascent StoryCraft: http://www.cyndizaweski.com/ CONTINUE THE CONVERSATION: Book a free Alignment Call to chat about if we’re the right fit to work together: https://www.ashleesang.com/align  Sign up for the Toward Purpose & Progress Newsletter: http://www.ashleesang.com/newsletter  Follow me on Instagram: http://www.instagram.com/ashleesangconsulting  Add me on LinkedIn: http://www.linkedin.com/in/ashleesang