SC218: Vicki Westapher. Showing Agent Model of a Highly Leveraged Solo Agent. Proprietary Buyer Showing Strategy. Virtual Office Tools and Client Presentations.
Description
Vicki Westapher sold 67 homes worth 30 million in one year and earned 867 thousand in GCI. Vicki talks about: Operating as a highly leveraged solo agent with 3 administrative assistants. Technology and tools to run a virtual office and make virtual client presentations. Choosing the showing agent model instead of the more common buyer agent model ... because it is 10 times less costly. How the showing agent model works. What tasks a showing agent does and does not do. How to find, train, and pay a pool of part time showing agents. Why other agents want to be a showing agent as a part time side gig. Developing her proprietary showing strategy that results in faster buyer decisions, fewer houses shown, and happier clients. Repeat and referral annual marketing plan that generates 74% of her business. Video email PCSOI birthday greetings including her script requesting referrals. The email "P.S." that gives allows her to take evenings and Sundays off. Taking 10 weeks of vacation per year. Hiring assistants from an underutilized talent pool of stay-at-home-moms, offering flexibility, and getting long term loyalty. Team dynamics, compensation, profit margin, and more.