With 4 out of 5 entrepreneurs going out of business in 5 years or less, we have a sales crisis on our hands. There's a reason why so many people are dropping out of the dream and failing at sales.   It’s the way sales has been taught for decades.   The chase-and-corner-them method doesn’t work on today’s consumer. All you’ll get is clients who want to fight or flee. There’s a better and more profitable way to get business, and it’s the path of attraction and generosity.   In this episode, we dive into sales cycles - the one you need to get away from and the one you need to build your business on.   Business owners are dropping out of the dream and committing professional suicide, and it’s because of the way sales is taught. -Michael J Maher   Three Things You’ll Learn In This Episode     -Traditional sales doesn’t work What’s wrong with the way we’ve always been taught to go after clients? Should going after clients even be the goal?   -The cycle of discontent  Nothing good comes from chasing clients. Why does the traditional sales cycle cause nothing but frustration, dissatisfaction and struggle?    -Act on genergy  We can never predict how a cold call will go. How does proactive generosity give us more control over our businesses?    Episode: 336 Title: 3 Sales Cycles: The Key to Being Ridiculously Profitable Host: Michael J. Maher