Sales POP! with John Golden Guest: Neil Greenbaum, Founder of Greenbaum Law Firm Are you considering buying a business? In this episode, Neil Greenbaum shares expert advice on why purchasing an existing business can be a smart move. Key advantages include a proven track record, immediate revenue generation, and established customer and supplier relationships. However, Neil stresses the importance of due diligence—financial analysis, contract reviews, and understanding lease terms are crucial before purchasing. Neil also discusses how to manage the transition after acquiring the business. From retaining key employees to ensuring smooth handovers, Neil’s advice can help buyers avoid costly mistakes. He emphasizes a thoughtful, long-term approach and choosing a business that aligns with one's skills and interests.