Cold-calling is valuable because it’s the fastest and most efficient way to connect with a prospective client—and it’s becoming one of the least common prospecting channels. Too many people are intimidated by phone calls and avoid it entirely. If you’re one of the few salespeople still willing to pick up the phone, you have an advantage. Learn how to leverage that advantage in this episode of Sales Reinvented.  Outline of This Episode [1:07] What is cold-calling? Is it still relevant? [2:53] Is cold-calling an art and a science? [3:48] Block cold-calling time in your calendar  [5:23] Jamie’s effective opening lines and techniques  [7:42] How to keep a cold call engaging [9:34] Tools, technology, and metrics [12:26] Jamie’s top cold-calling dos and don’ts [16:16] How Jamie handles objections and rejections Resources & People Mentioned ChatGPT Cognism Connect with Jamie Wood jamie(at)boostmedia.com.au Connect on LinkedIn Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com