How does SEO actually work?
Listen now
Description
This podcast episode discusses various aspects of Search Engine Optimization. Hosts Adam Truszkowski and Kyle Roof touch on topics such as on-page and off-page SEO, the importance of creating quality content, the significance of technical SEO and keyword research, and the concept of E-E-A-T (Expertise, Authoritativeness, Trustworthiness). They emphasize the importance of adhering to ethical SEO practices (White Hat SEO) and avoiding tactics that might lead to penalties (Black Hat SEO). Overall, the episode provides insights into building an effective SEO strategy and optimizing website content for better search engine visibility.
More Episodes
In this episode of SEO Explained, hosts Kyle Roof and Adam Truszkowski discuss various options available for implementing effective SEO strategies. They cover the approaches of doing it yourself, hiring an agency, or keeping it in-house, acknowledging the challenges of juggling SEO with other...
Published 09/01/23
In this episode, hosts Kyle Roof and Adam Truszkowski discuss the impact of AI on SEO. They explore how AI has changed content creation by enabling quick generation, but emphasize that AI hasn't fundamentally altered search engine results. They predict AI tools might enhance search functions by...
Published 09/01/23
In the fourth episode of SEO Explained, Kyle Roof and Adam Truszkowski discuss various successful SEO campaigns and strategies they've observed over the years. They highlight cases such as an online bank that optimized pages for search queries about competitor fees, a sporting goods store that...
Published 09/01/23