In this episode of Sequence over Strategy, Michelle challenges that mindset and shows why asking is actually key to building strong relationships.

In this episode of Sequence Over Strategy, Michelle Warner shares how to transform social media into a powerful tool for building relationships that generate high-quality leads.

In this episode of Sequence Over Strategy, Michelle Warner breaks down how to engineer leads that act like referrals through relationship marketing.

In this episode of Sequence Over Strategy, Michelle Warner emphasizes the pivotal role of engagement strategies in effective marketing.

In this episode of Sequence Over Strategy, Michelle Warner explores how establishing trust through collaboration can greatly enhance an individual's impact on new audiences.

Many entrepreneurs find themselves asking, “Is my marketing working?” It’s a question Michelle Warner addresses in this episode of Sequence Over Strategy.

In this episode of Sequence Over Strategy, Michelle Warner unpacks the crucial concept of customer maturity and how it directly impacts your marketing success.

In this episode of Sequence Over Strategy, Michelle Warner explores how a mismatch between your product sophistication and customer needs can lead to frustration and ineffective marketing.

Michelle explains the difference between relationship marketing (deep, authentic connections) and traffic marketing (mass outreach) and stresses the importance of aligning marketing strategies with your business model.

In this episode of "Sequence Over Strategy," Michelle Warner challenges the common misconception that audience size determines fair exchange when borrowing audiences.

In this episode of "Sequence Over Strategy," Michelle Warner discusses the importance of understanding and aligning with the five stages of small business growth, with a special look at what happens when you prematurely outsource or automate your processes.

In this episode of Sequence Over Strategy, Michelle Warner discusses how to create and nurture strong networks and how specificity, involvement, and consistent communication will build deeper connections with the right people.

In this episode of Sequence Over Strategy, Michelle Warner takes this question head-on and immediately starts digging down into what we really need to answer instead.

Today on Sequence Over Strategy, Michelle Warner is talking about how to identify when you’re benefiting from First Mover Advantage, and how to tell when it’s about to come crashing down, so you can get out, pivot, or change your expectations before it’s too late.

In this episode of "Sequence Over Strategy," Michelle Warner, a business designer and strategist, shares her decision-making process behind starting a podcast and why she doesn’t rely on it for awareness.

In this episode of Sequence Over Strategy, Michelle Warner addresses this crucial question posed by Joy, a leadership coach looking to expand her practice to include an online course for emerging female leaders.

In this episode of Sequence Over Strategy, Michelle Warner guides you through the ‘Five Whys’ exercise to uncover the root of your business challenges.

In this episode of Sequence Over Strategy, Michelle Warner dives deep into the world of relationship and traffic marketing and helps you understand the importance of choosing the right marketing approach.

This is Sequence Over Strategy, a show about small business entrepreneurship. In every episode we take a real challenge or question shared by real entrepreneurs like you, and we figure out the right next action to take. So stop looking for playbooks. Stop chasing strategy. Don't search for all the answers before you act. Act to find your answers.