Description
Ever wondered why Googlebot loves your blog's cat photos but totally dismisses your high-value product pages?
Wix’s Mordy Oberstein and Crystal Carter are joined by Roxana Stingu, Head of Search and SEO at Alamy, to dig into crawl patterns, bot behaviors, and crawl budgets. Learn how to make your pages better for bots, update old content to be relevant again, and minimize server costs by managing bot activity.
Discover how specialized bot logs can offer insights into everything from quality issues to market trends and detect patterns of malicious bots you may want to block.
(Best Shatner Impression) “The robots are interacting with our site, but how?”
Don’t miss out as we navigate the world of search engine bots on the SERP's Up Podcast!
Key Segments
[00:01:27] What's On This Episode of SERP's Up?
[00:02:18] Focus Topic of the Week: Bot Logs
[00:04:06] Focus Topic Guest: Roxana Stingu
[00:24:27] Tool Time: Built-in Bot Lot Reports
[00:30:19] Snappy News
[00:34:06] Follow of the Week: Anne Berlin
Hosts, Guests, & Featured People:
Mordy Oberstein
Crystal Carter
Roxana Stingu
Anne Berlin
Rich Sanger
Resources:
Wix SEO Learning Hub
Searchlight SEO Newsletter
SEO Resource Center
It's New: Daily SEO News Series
Wix Bot Log Reports
Alamy
News:
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Wix’s Mordy Oberstein and...
Published 11/20/24
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When do you actually create a sub-brand? Hint—it comes from the people, not the C-level! You have to be thoughtful when deciding whether to create a sub-brand and when to extend the...
Published 11/13/24