How Strategic Product Packaging Can Boost Your Sales
Listen now
Description
Send us a textA surprising statistic shows that 72% of American consumers stated that they were influenced by a product packaging design and many studies have shown that consumers make judgements about a product solely based on the product’s packaging. I know I’m guilty of shopping online or in stores and making a decision on a product based on its packaging because it’s a part of our consumer psychology to be attracted to products based on packaging. Today...
More Episodes
Send us a textAre you Faire sales feeling stagnant? Today, I am coaching Lucas Hill of LH Mercantile through optimizing his Faire wholesale site. Lucas Hill is the owner of LH Mercantile. Lucas started his business with one product —t-shirts — but quickly realized his true passion was home...
Published 10/30/24
Send us a textAre you struggling to make the leap from direct-to-consumer sales to wholesaling your products to retailers? The challenge with this transition is that your wholesale product collection should look and feel a little different because you should be curating your collection with the...
Published 10/23/24