How many of you are relying solely on social media for your marketing? Maybe you’ve thrown some cash at ads, hoping they’d work miracles? Well, in today's Business Bible episode I’m here to drop a bomb... social media alone is not a marketing strategy. But don’t stress, because, as always, we’re here to give you the real scoop on what it takes to build a successful marketing plan that actually works. We’ll cover the essentials, from defining your brand identity to understanding the power of your owned media, so you can get off that content wheel and start seeing results. SIGN UP FOR THE INVESTING MASTER CLASS! Use the code PODCAST for a cheeky discount. Acknowledgement of Country By Natarsha Bamblett aka Queen Acknowledgements. The advice shared on She's On The Money is general in nature and does not consider your individual circumstances. She's On The Money exists purely for educational purposes and should not be relied upon to make an investment or financial decision. If you do choose to buy a financial product, read the PDS, TMD and obtain appropriate financial advice tailored towards your needs.  Victoria Devine and She's On The Money are authorised representatives of Money Sherpa PTY LTD ABN - 321649 27708,  AFSL - 451289. See omnystudio.com/listener for privacy information.