In this episode, I’m joined by Olivia, founder of ANO, a cosmetic and skin clinic located in Shepparton. Olivia shares her remarkable journey of how her passion for cosmetic nursing led her to launch her business in the midst of the pandemic. She opens up about what she believes is vital for success, and her business and personal growth journey. We touch on self-confidence and how to block out the negativity and criticism received for being the face of your brand. We cover: Pivotal career change and new direction.Overcoming criticism and staying true to passions.Consistency and discipline's impact on business success.Embracing risks to foster business growth.Knowing when to step back for reflection.Dealing with challenges posed by imitators.Balancing authenticity while avoiding information overload.Navigating industry regulations in aesthetics.Discovering contentment and joy in the journey.Embracing the rewards of the process. Olivia's story of personal growth and navigating the digital landscape is sure to inspire, offering valuable insights into entrepreneurship, consistency, and self-belief. Connect with Olivia & ANO: Visit her website: https://www.nurseolivia.com.au/Follow her on Instagram at @aestheticnurseolivia Connect with Sam: Contact Silk to discuss how we can work togetherConnect with me on Instagram @silkdigital_Connect with me on TikTok @silkdigital PS. Are you finding this podcast useful? Share it with someone you know who needs help unlocking the full potential of their business with the power of social media and digital marketing. You get to help a friend & I get to reach more small business owners just like you.