SMplified: Software Marketing Made Simple
Listen now
More Episodes
Listen to this episode where Liz Lemarchand, MediaDev's COO, talks with Dan Outcalt, an OEM sales expert, about why it's critical to have a big OEM sales funnel, perhaps even more so when selling to end-user customers, and how to build it. Tune in! Key Takeaways: Biggest mistakes salespeople...
Published 12/06/23
In this episode, Liz interviews Alisa Manjarrez, Managing Director of Stories Bureau and expert at B2B Podcasts. Tune in! Key Takeaways: How is Alissa an expert on B2B podcasts What is a “branded” podcast?  Why is it important for companies to create branded podcasts? Why can’t companies...
Published 10/17/23
In this episode, Liz addresses why you need to stop counter-arguing prospects even if as sales professionals, we've all been taught why it's important to list out some of the main reasons for negative and make sure that we're able to effectively counter-argue those. She also gives tips and...
Published 07/26/23