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Tom Burton, Brandon Lee, Carson V Heady
Mastering Modern Selling
At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies,...
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Ratings & Reviews
5.0 stars from 7 ratings
Great experience in learning
Long time listener, 🎧 first time caller. 🎙️Had an amazing experience with this crew as we talked about Leading Change in the Era of AI. 🤖 AI is here, and it’s not slowing down. So, we have to have conversations about our humanity as the anchor for innovation going forward. And this is impacting...Read full review »
BlueJay2K via Apple Podcasts · United States of America · 06/06/24
Great People, Great Topics
I just recently started listening to this podcast and it has quickly become one of my favorites. They are constantly bringing in rockstars in the Sales arena and they are discussing topics that are not only for newbies but also for experts. Thank you Tom, Brandon, and Carson for giving your...Read full review »
tyrus_iv via Apple Podcasts · United States of America · 08/17/23
Recent Episodes
In our latest episode of Mastering Modern Selling, Brandon, Carson, and Tom welcome the brilliant Liz Heiman. With deep roots in sales, thanks to her father’s seminal book Strategic Selling, Liz brings invaluable insights on how to transform sales operations. Here’s a breakdown of her expert...
Published 11/14/24
In this episode of Mastering Modern Selling, hosts Brandon Lee and Carson V. Heady welcome Allan Langer, founder of the Seven Secret Sales Academy, to dive deep into the world of effective and authentic sales strategies. With a career spanning over 27 years, Allan shares his transformative...
Published 11/07/24
Published 11/07/24
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