Retail sales are a big chunk of your spa’s revenue, and while you may feel like you’re maximizing your sales opportunities in the spa, the truth is, if you don’t have an online storefront for your retail, you’re leaving a lot of money on the table.  Back on the podcast to talk all things spa e-commerce and retail sales utilizing the power of the Shopify platform is Ryan Files.  Beyond being our most frequent guest here on the Spa Marketing Made Easy podcast, Ryan is the Vice President of Sales with High Level Marketing and a marketing expert who has worked with hundreds of individual practices on their marketing and SEO efforts, from spas to dermatologists and plastic surgeons, as well as aesthetic manufacturers such as BTL, Rohrer Aesthetics, PDO Max, Emage Medical, and The Salt Facial. Tune in as we discuss what you need to consider and plan for if you opt to expand your spa’s retail into the online marketplace and how to set yourself up for success.  In this episode, we discuss:  The first steps to getting started with building a Shopify storefront  Leveraging your know, like, and trust factor to build the e-commerce side of your business  How to integrate a Shopify storefront with your existing spa website  Key considerations and pieces to prep before building and launching your e-commerce store  Ryan and Daniela’s top tips for making your e-commerce revenue stream worth the work To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/395 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.