Snowboarding Business – Adrian Margelist (Burton): Between Creativity and Strategy as Executive Creative Director
Description
Adrian Margelist - between strategy and creativity. With the perspective of the most diverse industries, he changes his environment with personality, knowledge, and creativity: he couples his high fashion experience with pure outdoor and board sport enthusiasm. In the joint podcast, he talks about his career, his enthusiasm and motivation, and why he feels particularly comfortable between the worlds where he is an inspiring source for colleagues and friends.
📌 **The episode with Adrian at a glance:**
🎙 Up to minute 9:00 we get to know Adrian - with what prerequisites did he start his life?
🎙 From minute 09:00 Adrian explains how he sees his career and why he describes himself as a change maker and what makes the difference for him in making change for different brands
🎙 From minute 12:00 we learn about the current status of the boardsports industry through Adrian's eyes
🎙 What will be the next steps - where will Burton focus - an intro from minute 18:00 on Strapless Riding and 3-D Boards
🎙 From minute 24:00 Adrian conveys his concerns about climate change and the impact of our actions. For him, responsibility is a personal matter.
🎙 From minute 29:00: What is so special in Adrian's mindset regarding his leadership role?
🎙 From minute 39:00: Short and personal Q&A
📌 **How to get in touch with Adrian:**
- Adrian on [LinkedIn](https://www.linkedin.com/in/adrian-josef-margelist-55971498/?originalSubdomain=ch)
📌 **His series recommendation:**
- [Squid Game](https://www.netflix.com/de/title/81040344) | Netflix
📌 **Related links - More about Adrian Margelist:**
https://www.textilwirtschaft.de/business/sports/burton-kreativchef-adrian-margelist-im-tw-interview-wir-stecken-mitten-in-der-zweiten-snowboard-welle-230518
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