The UK wedding industry is worth £14 billion and this weeks’ Guest is definitely having their slice of the pie.  Revolutionizing the bridal industry with the “airbnb” of bridal rentals.  I chat with co-founder Ella Gaskell about PS Bridal Rental,  a rental and resale platform.  Celebrity Stylist Ella partnered with Zoe Jervoise Graham  to start the business after establishing during covid that there was a definite gap in the market for the idea  We discuss about how the idea came to life and how networking and tech accelerator programmes helped the business happen and move forward.  The  Unique features and services that  P.S. Bridal Rental's  offerings, including at-home try-ons, reversible alterations, and the recent addition of a resale service for wedding dresses. The Future ambitions of the business- Get an exclusive glimpse into P.S. Bridal Rental's global expansion plans and its mission to cater to diverse cultures and traditions in the wedding space. P.S. Bridal Rental is not just a business; it's a game-changer in the wedding industry, empowering brides to embrace sustainable and affordable options without compromising on their dream attire. https://www.instagram.com/psbridalrental https://psbridal.co.uk/   Nicole Higgins  The Buyer and retail coach  Nicole Higgins Links  https://www.instagram.com/thebuyerandretailcoach/ https://www.linkedin.com/in/nicolehigginsuk/ https://thebuyerandretailcoach.com/ https://thebuyerandretailcoach.com/newsletter-sign-up/ https://thebuyerandretailcoach.com/free-discovery-call/ https://thebuyerandretailcoach.com/blog/   Neon Digital Clicks  Are you ready to scale your ecommerce store? Want to do it without having to wear yet another hat and become a digital marketing expert? This episode is brought to you by Neon Digital Clicks, THE paid-traffic partner for family and women’s e-commerce brands wanting to scale their stores from five figure to six figure months using Meta, Google and Klaviyo marketing services.   Neon is offering listeners a FREE scaling audit worth £3000!  So whether your sales have plateaued or you ’re looking for growth, this is a great opportunity to lift the lid on your biz and identify where the opportunities are hiding.  Head to scaleandglow.com to discover just how much revenue you could scale your store to this year.  https://scaleandglow.com/ https://neondigitalclicks.co.uk/ https://www.instagram.com/neondigitalclicks/