Ep. 96 - How much should it cost to win a B2B Consulting Client?
Description
B2B Consultants are so used to getting clients for free (because they come from referrals), the idea of actively spending time and money on winning clients is absurd to them. And yet, it's the only way forward if you want to build a seven figure business that can (at least partially) run without you. But how much should you be willing to spend (in terms of time/money) on getting a new client? That's what we'll discuss today. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners.Follow me onYouTube|LinkedIn |Email (Newsletter)And if you'd like us to help you build client acquisition systems for your consulting business, watch this video and book a call: www.AlphaLeadAcademy.com
While YouTube might not seem like a traditional B2B marketing platform, it can be a valuable tool. Rather than focusing on high view counts, the key is to use YouTube to build trust and credibility with potential clients.
Key Strategies:
Targeted Content: Create videos that address specific...
Published 10/27/24
About this video: Especially early on in our business journey, we can get paralyzed by competitors who are much farther ahead. They are bigger, better, shinier and have far better branding, not to speak of the dozens or hundreds of testimonials that grace their online presence. In this video, I...
Published 10/27/24