No, the algorithm doesn’t “hate” you! It just favors content that keeps users engaged. But what exactly does “engaging content” look like? Emma breaks down what it takes to win with today’s elusive social media algorithm in this episode, covering the importance of watch time, comments, and...
Published 11/25/24
2024 was a year of BIG changes in the social media marketing world. In this end-of-year recap episode, Emma compiles a list of the platform updates and industry changes that will have the biggest impact on your 2025 marketing strategy. From the rise of social media as the go-to search engine, to...
Published 11/20/24