Serein Wu is YouTube beauty vlogger who is helping to reinvent beauty norms in an every growing industry of online beauty. She writes, edits and stars in videos for millions to watch that are about beauty, fashion, depression and whatever is on her mind. Some episodes she will try on make-up products, giving product demos. In other episodes she will talk about trends in fashion to give her viewers a cool discount or deal recommendation, overall she wants her audience to feel their best.  ...

Danny Iny is the leader of the new movement of creating online courses. He has built a million dollar business helping others to create their own courses. In his book Teach and Grow Rich, he outlines how to create, market and sell your first online course. Danny Iny is also the founder of Mirasee, host of the Business Reimagined podcast, best-selling author of multiple books including Engagement from Scratch!, The Audience Revolution, and Teach and Grow Rich, and creator of the acclaimed...

Kate Talbot is a social media expert, digital marketing consultant, and content creator who has been involved with online networking since its very early days. She has worked as a social media manager for both Kiva and Virgin America and has consulted with many other businesses and organizations regarding their social media presence and digital marketing strategies. Most recently, Kate is the author of Oh Snap! You Can Use Snapchat for Business, a bestselling guide to using Snapchat as a...

Many of us have been depressed, know someone depressed, or will become depressed at some point during our life. There has long been a stigma around depression which prevents us from having an honest conversation on the topic.  In the early 2000's, after college, I was clinically depressed. It was the lowest point in my life. It took a lot of hard work to survive it, but I am better for that work I put in back then. This episode is a big milestone for me. Rather than just talking about how...

Dan Ariely is the James B Duke Professor of Psychology and Behavioral Economics at Duke University. He's also a best-selling New York Times author. Dan does research in behavioral economics and "tires to describe it in plain language." Dan gave a TED Talk in October 20 called “What Makes Us Feel Good About Our Work?" and ultimately turned his talk into his new book Payoff: The Hidden Logic That Shapes our Motivation. Dan survived a horrific burn as a younger man, and he realized during his...

Helping people without expecting anything in return is the best business model for life. And today's guest, Jon Levy, practices that mantra. He has a new book out called,The 2am Principle. LISTEN TO EPISODE 97 for Part 1 with Jon Levy. Jon Levy (@JonLevyTLB) is behavioral scientist studying influence and adventure.  If you enjoy this episode, please leave an iTunes review! It really helps Ryno Lab get discovered by new listeners. Click here to leave a Ryno Lab iTunes review In this Ryno...

Jon Levy (@JonLevyTLB) is behavioral scientist studying influence and adventure. His is the author of The 2 AM Principle: Discover the Science of Adventure. Jon was in Spain running with the Pamplona bulls, his back had just been trampled by a bull, and he was woozy waiting in a hospital for a nurse to attend to him. He wondered to himself, "What was I thinking?" But this is what Jon Levy does, he gets himself into interesting situations. Jon grew-up a self-proclaimed nerd, but the older he...

Max Joseph is a filmmaker, director, and the co-host of Catfish, which has just completed its fifth season on MTV. This is Part 2 of my interview with Max Joseph. Go back to episode 95 to hear the first installment of our chat   Max got his start in online video but has also worked extensively on documentaries and feature films. He is the creator of the powerful and beautiful promotional videos Make It Count (for the Nike FuelBand and starring Casey Neistadt) and Follow the Frog (for the...

Jenny Blake is an author, career and business strategist and speaker who helps people organize their brain, move beyond burnout, and find the careers they love. After leaving what many consider to be a dream job at Google, she helps people find meaning and focus in finding their next job. In other words, she helps people pivot their careers.  Visit our Influencer Economy Website for my information on the book and podcast: http://www.influencereconomy.com/ Sign-up for our email list and I...

Max Joseph is a filmmaker, director, and the co-host of Catfish, which has just completed its fifth season on MTV. Max got his start in online video but has also worked extensively on documentaries and feature films. He is the creator of the powerful and beautiful promotional videos Make It Count (for the Nike FuelBand and starring Casey Neistadt) and Follow the Frog (for the Rainforest Alliance) and he also directed the 2015 feature film We Are Your Friends, starring Zac Efron. Max grew up...

Srinivas Rao likes to surf and in the early 2000's he was at a crossroads in his life. As a recent business school grad, he could conform to the rest of society and get on a hamster wheel of a career, doing what he had been programmed to do for his entire life. Or he could surf, play in the ocean and ultimately learn how to become an unmistakable creative person, picking and charting his own path for success. He chose the latter and talks about it today. Srinivas Rao is an influencer in the...

Kevin Kelly is a blogger, author, editor, student of technology and future systems, and self-proclaimed "packager of ideas". He is the founding executive editor of Wired magazine and has written for the New York Times, Economist, Science, Time, the Wall Street Journal, and other national and international publications. Kevin's current focus is the future of technology and its cultural and psychological effects. He predicts that the world as we know it, including human thought and behavior,...

Brent Bushnell is the co-founder and CEO of Two Bit Circus, an educational entertainment company that provides a wide range of high-tech and hands-on experiences. The company's goal is not only to entertain but, more importantly, to inspire participants to become involved in engineering, computing, inventing, the arts, and other creative pursuits. Brent is himself an engineer and an entrepreneur who has founded a number of tech endeavors, including Doppelgames, a mobile game company;...

The Influencer Economy is a movement and book to help you to launch your idea, share it with the world and thrive in the digital age. What I realized early in the process of writing this book and creating my podcast, is that in order to thrive in the digital age, you don’t need to go to business school. You don’t need an Ivy League degree. You don’t need to know celebrities. And you don’t need to have a lot of money. You just need to learn the new rules of success from the emerging leaders of...

Keith Bulluck (kbull53) is a retired NFL football player turned startup entrepreneur. Keith is a former NFL All Pro with the Tennessee Titans. He was drafted by the Titans 30th overall in the 2000 NFL Draft after attending Syracuse University. Keith was a leader on the defense for the Titans, leading the team in tackles for 5 seasons. He played his undergrad seasons at Syracuse and was their MVP his final seasons in 1999.    After Keith retired he kept investing in himself and in 2014 he...

When Ryan Williams began attending VidCon, Comic-Con, South by Southwest (SXSW), TechCrunch Disrupt and other tech and fan-geek conferences. he noticed two remarkable things: these events were celebrating geeks, technology, and modern social media; and no one was telling the stories of the awesome people embracing this new form of influence and the wildly successful businesses they were creating. ---If you can't tell by now, this is my official book description and media release. As always...

Seth Godin is a marketer, entrepreneur, and best-selling author. He's one of my favorite public speakers and an inspiring figure in the marketing world. I have talked about him a lot on the podcast. Seth was founder and CEO of Yoyodyne, an interactive direct marketing company, which Yahoo! acquired in 1998. Seth worked as VP Direct Marketing at Yahoo until 2000, whcih is when his career pivoted in the direction of authoring books, public speaking and and blogging. -If you want to help The...

Hrishikesh Hirway is a musician, story-teller, and podcast host who hosts Song Exploder, a podcast where musicians take apart their songs, and piece by piece, telling the story of how they were made. He has had inspiring and loved musicians such as U2, Björk, Postal Service and Spoon on the show. Hrishikesh is a podcast mastercraftsman and we talk in depth about his creative process and how he launched his idea to the world. We dive into how he created one of the most successful music...

Hank Green is one half the YouTube creators The Vlog Brothers, who he co-creates with his brother John Green. Hank is the entrepreneurial brother who has the leadership role on many of their co-ventures and has launched several of his own innovative charitable and education-based projects. But going back to 2006, when Hank and John Green first started to collaborate, YouTube was the dominant platform. And that’s where they first emerged as pioneers in the Influencer Economy. “It was 2007,...

Franchesca Ramsey went viral. Her video Stuff White Girls Say to Black Girls (I addd a euphemism with Stuff) took off like a rocket ship. She was an early adopter of YouTube and created regular videos, but that one video really went viral. Imagine if your video was picked up by MSNBC, Mtv, the BBC. Even Anderson Cooper, who had a network show at the time, came knocking at her door for an interview. We all have choices about what to do when the work we love gets super-popular. Franchesca...

Rand Fishkin was depressed and anxious for around a year. He had trouble sleeping and got trapped in the loop of "regretting decisions from the past." He felt sunk and felt that nothing useful was coming from his business, Moz. Meanwhile the company was a $20 Million revenue business at the time, and has grown even more since 2013 when he was fighting through his dark period.   Rand speaks regularly about Moz and is an expert in online marketing. At the time, Rand was giving talks about...

David Nihill like many people, was terrified of public speaking. But unlike most people, to conquer his fear of speaking in front of groups, David spent a year studying and performing stand-up. After performing at The Improv, The Comedy Store, & Cobb's he realized that anyone can be funny when giving a talk. Yes, that means even you, or someone that thinks they aren't funny. He also learned that even people who hated public speaking like himself, could also become a great public speaker...

Jay Samit (@JaySamit) is an entrepreneur and the author of the bestselling book Disrupt You! Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation.    The modern world is changing is at a fast rate and we all have to adapt. We are all one click away on our mobile phones from reaching 6 billion people. And your job will be disrupted at some point in your life, no matter where you are in your career. You have to adapt. Jay believes that you need to find...

Netflix's Making a Murderer is a show that I have been obsessed about. Like many, including our guest Jen Yamato, I binged on the Netflix show during the holiday break. This emergency podcast on Making a Murderer I speak with Jen Yamato, who has written about Making A Murderer, interviewed Steven Avery's lawyer Dean Strange and is an expert on the show Jen writes for the Daily Beast and is a former editor/reporter at Deadline Hollywood, Movieline, and Rotten Tomatoes. Listen to all the...

Veronica Belmont is a renaissance woman who does it all. She's like the Jay-Z for the tech world, a true hyphenate. She's a producer/host/present for all things digital and television. Since 2006, she has worked on projects for Gizmodo, CNET, Discovery Digital, Sony Play Station, the Doctor Who 50th Anniversary pre-show. I have attended SXSW for years and met Veronica this past year in Austin, TX. She was hosting a meetup for Sword and Laser her genre fiction podcast with Tom Merritt. In...