“A lot of people on your podcast became creatives by accident.”Someone messaged me this last week (after listening to four of them back-to-back).I got me thinking; why do creatives become creatives?I’d divide them into two groups.The Lifestyle Brigade™ - attracted by the trappings. (Nothing wrong...

So far, I’m about eighty podcasts in.If someone tells me they listen, they usually follow up with ‘that Frank Lowe one’s great’ (or ‘sick’, depending on their age).I always ask why, but never get a clear answer.They just like it.It was enjoyable to record too, but I left wondering whyhe’d barely...