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Felipe Tomaz is Associate Professor of Marketing at the Saïd Business School at University of Oxford.
He's about to publish a paper in the Journal of Marketing after analyzing 1,000 campaigns and a million customer journeys via Kantar and Wavemaker.
With this paper, he'll be showing that "not...
Published 11/18/24
Ipsita Das often reaches millions of people every month. While she was studying media and psychology at he New School, her Instagram account started to pop.
Now, she works with tens of people every week. She tries to help them with the thoughts in their minds that are holding them...
Published 11/14/24