In this episode of TAG Data Talk, we talk with Alexander Yurchenko, SVP, Chief Data Science Officer at Black Book, about The Many Faces of Data Science.
-Describe the marketing / data science dance - do we need data science for successful marketing?
-What are the types of jobs for data scientists in marketing?
-What are the key skills for a marketing data scientist?
-What about other types of non-technical skills? Like domain knowledge or...