As a consumer, fending off salespeople can be exhausting, but, on the flip side, most business owners don't love the act of selling either. It can feel "grimy," like you're chasing after potential clients to take their money.   According to sales and marketing expert David Newman, this typically happens when business owners don't give anything away until after people become clients., but it doesn't have to be that way.   In his words, "What if you treated everyone like a client and gave them as much value as humanly possible before they bought from you? What if you shifted your mindset from a 'taking' mentality to a 'giving' one?"   As the author of the business bestsellers, “Do It! Marketing”, “Do It! Speaking," and “Do It! Selling," David literally wrote the books on selling as a thought leader and reinventing your mindset around sales.   In this episode, he outlines how this approach boosts trust and sales rates and how you can create that "giving" sales mindset in your own business.   Show Notes:   ✅ Connect with David: https://www.linkedin.com/in/davidjnewman   ✅ Learn more about David and his team at Do It! Marketing: https://doitmarketing.com/   📷 Watch the video version of this episode and subscribe for updates on YouTube: https://www.youtube.com/playlist?list=PLYAr3nGy6lbXrhbezMxoHTSCS40liusyU   🎤 Thank you to our sponsor, Libsyn Studio (formerly Auxbus)! Want the best podcasting solution out there? Learn more here: https://www.libsynstudio.com/   🚀 And as always, don't forget about all the mind-blowing free resources at https://speakerflow.com/resources/