Episodes
In this episode – the final episode of Season 3 – we're breaking down everything you need to know about us, including how we got here and, most importantly, where we're going from here.
This one's jam-packed with news and updates, so we'll keep it short and sweet, but don't skip it. This is an episode you won't want to miss!
Show Notes:
✅ Want to learn more about SpeakerFlow, our system, and where we're headed next? Book a call with us: https://speakerflow.com/demo/
📷 Watch...
Published 12/12/23
There's a lot of truth in the phrase "Hindsight's 20-20" – no doubt about that – but it rings especially true as a business owner.
In fact, ask any entrepreneur, thought leader, speaker, you name it, and they'll share a host of things they've learned along their journey as a business owner.
To share her own business experience with us, we're joined in this episode by speaker, author, and coach Cindy Tschosik.
Cited as the “Go-To Book Writing Resource” for authors who want to...
Published 12/05/23
Everyone wants to be known for doing something great, for making their mark, and, as a thought leader, that mark can also be what takes you from "getting by" to "making a decent living" in the industry.
So how do you find your big idea? How do you build a mindset that keeps you innovating and continually generating ideas for your audience?
Here to talk about that with us is keynote speaker, author, and innovation expert Bill Stainton.
Bill is a 29-time Emmy Award winner who...
Published 11/28/23
There are plenty of challenges that come with running a small business – Any thought leader will tell you that.
But there are also countless benefits, not the least of which is the closer-knit relationships and exceptional experiences you can provide for clients.
In this episode, we're joined by speaker, financial expert, and owner of Get Looped, Chris Lautenslager to explain his "Get Looped" model.
This model is comprised of three "loops": prosperity, integrity, and community.
...
Published 11/21/23
For many business owners – large and small – the thought of building better systems is an enticing one.
But it's also daunting. For instance, how do you know what components a system needs? What's the trigger for when one of these components needs to do something? How do you make it repeatable and iterative?
And, most importantly, how do you measure the results of the system to make sure it's successful over time?
Here to discuss that with us is speaker, author, sales expert, and...
Published 11/14/23
When you think about your favorite places to shop, there are likely a few things they all have in common, like polite and friendly team members or being quick to help when you have a question or concern.
It's also likely that these reasons keep you from looking at their competitors. After all, you've been happy with them – Why look elsewhere?
In the same way, providing an exceptional experience for your clients can keep them coming back again and again, and in this episode, we're...
Published 11/07/23
Outbound sales is, undoubtedly, one of the hardest things to master when running your own business, especially if you don't have any prior experience in sales.
And even if you do, it can be frustrating, feeling like you can't get your foot in the door with potential clients or not knowing which sales strategies are worth trying.
That said, one tried-and-true approach to sales is a simple one, focusing on sales as relationships (rather than revenue), and who better to break that down...
Published 10/31/23
We've all stumbled on instances where we didn't seem to be getting through to someone.
Maybe they were a potential client who misunderstood what products or services you provide. Maybe they were an existing client and, somewhere in your work together, their expectations were misaligned.
In any case, the best business owners are always on the lookout for ways to better communicate, and here to help all of us hit that mark is Jason Raitz.
The Founder and President of Speak with...
Published 10/24/23
We've discussed virtual business ownership at length on this podcast and how to use tools like your website, email marketing tools, and CRM to make the most of incoming leads.
But one tool we haven't touched on is Google Business which, turns out, can be a secret weapon for getting in front of – and catching the attention of – your ideal clients.
Joining us to explain that in more detail is serial entrepreneur, consultant, speaker, and certified Google Business expert Bobby Kerr.
...
Published 10/17/23
Now more than ever, it can seem like everyone and their brother has a podcast, but it's also fair to say that not all podcasts are created equal.
If you're thinking of launching a podcast yourself, this episode is all about how to get above that "average," and who better to teach us that than voiceover expert and audio engineer Gary Maholm.
Having edited more than 12,000 podcast episodes – and yes, you read that right – over the course of his career, Gary knows firsthand what makes...
Published 10/10/23
Whether you're a seasoned public speaker or just starting your journey, there's a notable difference between speaking on stage and speaking on camera.
In fact, even if you're a skilled communicator in person, it can be easy to get flustered or appear inexperienced when you're being recorded.
To help you avoid this, we're joined in this episode by speaker and entrepreneur Wendy Russell.
Perhaps best known as the Gemini-nominated host & producer of HGTV Canada’s “She’s Crafty,"...
Published 10/03/23
For as long as SpeakerFlow's existed, one of the most common questions we've heard from clients and connections alike is a simple one: "What's working for other people?"
In other words, "Which business systems are other thought leaders using to produce consistent, reliable results?"
So, without further ado, this episode is all about the best of the best: the systems we see used most frequently, the systems we've seen the most success with, and the things you can learn from the...
Published 09/26/23
When you hear the word "accountability," if you're like most people, you probably think of something similar to "responsibility."
You might think of your job description, the projects you accomplish as part of that job, and the tasks that make up your day-to-day working routine.
In reality, though, "accountability" is all about your core values and acting in a way that not only produces results in line with those core values but demonstrates consistent commitment to them.
To...
Published 09/19/23
Running a business is no picnic – On that much, we can all agree – but it's even harder when you're drowning in the day-to-day operations.
Put simply, no entrepreneur wants to run a business that sucks. They want one that's well organized, speed-optimized, and creates the lifestyle they've always wanted.
With this in mind, this episode is all about removing the parts of running your business that fall into that category of "This really sucks."
In it, we break down the four pillars...
Published 09/12/23
Every business owner wants to know, with certainty, that they're offering something valuable, something their clients will definitely want.
But how do you find that "something"? How do you take as much uncertainty out of innovation as you can?
Here is discuss that with us is the pioneer of Jobs-To-Be-Done Theory, the inventor of the Outcome-Driven Innovation (ODI) process, and the founder and CEO of Strategyn: Tony Ulwick.
The author of 2 best sellers – "What Customers Want" and...
Published 09/05/23
We've covered Search Engine Optimization (or SEO) on this podcast a fair number of times, but we've rarely gotten into the details.
In this episode, we're changing that and diving right into the podcast equivalent of the beginner's guide to SEO for thought leaders.
Joining us is Brandon Leibowitz from SEO Optimizers, "a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc."
...
Published 08/29/23
There are a handful of things that automatically give you an air of credibility as a thought leader, one of them being the title of "author."
However, for many speakers, coaches, and consultants, writing and launching a book can seem like a massive hurdle.
We're joined by writer, editor, and the president of Leverage2Market Associates, Linda Popky, to explain why this doesn't have to be the case.
The author of "Marketing Above the Noise: Achieve Strategic Advantage with Marketing...
Published 08/22/23
It's a fairly well-known fact among professional speakers that corporate speaking gigs tend to be the most lucrative.
But they also tend to be the most competitive – So how do you branch into corporate speaking if you're currently building a speaking business in another niche?
Here to share his experience is speaker, coach, and the author of "Leading Imperfectly," James Robilotta.
Although he started his journey speaking for educational audiences, over the last several years,...
Published 08/15/23
As in any industry, the vast majority of businesses in the speaking industry are looking for the answer to the big question: "How do I make more money?"
Depending on who you ask, you can get a wide range of answers, but the core to all of them remains the same. Put simply, you have to differentiate yourself.
Joining us in this episode is someone who's seen this firsthand through his work in the speaking industry, Chris West.
The owner of Video Narrative, Chris has had a front-row...
Published 08/08/23
We don't have to tell you that running a modern thought leadership business demands a website.
But what you may not know is just how much work your website can take off your plate, starting with the forms on it.
From collecting contact information to storing that in your customer relationship management system to automating communication with those contacts, your website forms can be the starting point for a long list of things.
Here, Taylorr and Austin break down a small part of...
Published 08/01/23
Closing a sale is often presented as a logical set of actions. You say these things in this order, you carry yourself in this way, and people will be persuaded to buy from or hire you.
In reality, though, closing a sale starts with emotional decisions, answering questions like "How do I feel interacting with this person?" and "Could I see myself following the same path as their previous clients or customers?"
That starts with you, but there's another important ingredient to help you...
Published 07/25/23
The thought of a million-dollar business is an enticing one, but, as you likely know already, building a business comes with its share of challenges.
To create a business of this caliber, you don't just have to master the ins and outs of entrepreneurship. You also have to get comfortable "in the weeds" and become an expert on the ways in which your business runs.
Here to break down this process is speaker, coach, and the author of two books – "A Kids Book About Empathy" and "Call an...
Published 07/18/23
Booking your own keynotes as a professional speaker is all well and good, but what's even better is trusting someone else to handle the sales process for you. That's where speaker agents come in.
Joining us to talk all things speaking is the founder and president of See Agency, Christa Haberstock.
With more than 25 years of experience selling for speakers, Christa knows firsthand what it takes to not only get speakers booked but scale the process into a full-blown company.
In this...
Published 07/11/23
In recent years, especially, keynote speaking has exploded. After all, what could be more glamorous than jet-setting around the world, getting paid and recognized for your expertise?
To answer that question, we're joined by motivational keynote speaker and charity adventurer Josh Stinton.
Josh is known, first and foremost, for his extensive "challenges" for children's charities including a bicycle trip across the Atlantic and an upcoming running trip "across the sky." Yes, you read...
Published 07/04/23