Jackie Kesterson, Director of Client Experience at Orion Advisor Solutions, opens a treasure chest of B2B experience knowledge. Orion's client base consists of 1000s of investment advisors and wealth managers. As you can imagine, that’s a very demanding customer base! Jackie ensures the voice of the customer is acted on and maintains a client-centric culture to drive business growth.  This discussion covers how rewarding staff on NPS is difficult and asking customers for feedback several times a year is best managed.  Today's episode is a great journey into a real B2B technology company that prides itself on customer experience.