Episodes
This Week: Rose Cameron, Saul Colt, and Zontee Hou join Bob to discuss how to prepare your brand for the next four years, digital surprises during the election, OpenAI buys Chat.com, should clients get an AI discount, plus this week's #FairFailFoul.
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Published 11/11/24
This Week: Ian Baer and Farrah Bostic join Bob to discuss the ChatGPT Search launch, social's election impact, post-election brand management, proving retail media effectiveness, plus this week's #FairFailFoul.
Published 11/04/24
This Week: Saul Colt, Jo Darby, and Joey Scarillo join Bob to discuss agencies "bolting on" new tech, fixing purpose, click-to-cancel, why Reels lack engagement, plus this week's #FairFailFoul.
Published 10/28/24
This Week: Emily Binder, Saul Colt, and Scott Monty join Bob to discuss WordPress in conflict, understanding "curation," YouTube's continued dominance, checking in on social's political performance, plus this week's #FairFailFoul.
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Published 10/21/24
This Week: Sloane Kelley, Lisa Laporte, and Colby Vogt join Bob to discuss breaking up Google, how Meta can win back Gen Z, PayPal enters the ad game, X's confusing premium-user revenue payments, plus this week's #FairFailFoul.
Published 10/14/24
This Week: Saul Colt, Mitch Joel, and Mat Zucker join Bob to discuss whether political ads have any effect, the surprising darling of social commerce, why AI search will monetize queries, is the free and open Internet over, plus this week's #FairFailFoul.
Published 10/07/24
This Week: Ian Baer, Eli Goldman, and Jonathan Sackett join Bob to discuss whether the US made it's case against Google, the ownership vs licensee law, CNN's flirtation with a paywall, a reckoning on gambling ads, plus this week's #FairFailFoul.
Published 09/30/24
This Week: Dan Goldgeier, Jerlyn O'Donnell, and Adam Pierno join Bob to discuss learnings from Tupperware's bankruptcy, AI visibility optimization, cannabis for college sports, the roll-out of YouTube paused-video ads, plus this week's #FairFailFoul.
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Published 09/23/24
This Week: Peter Levitan, Samuel Monnie, Janell Townsend join Bob to discuss film marketers pushing TV away, an ad with every AI query, manipulating chatbots, Stoneyfield's push to end political divides, plus this week's #FairFailFoul.
Published 09/16/24
This Week: Allen Adamson, Farrah Bostic, and Saul Colt join Bob to discuss if brands are politically polarized, working with your AI replacement, Ford set to push ads in cars, our devices really are surveilling us, plus this week's #FairFailFoul.
Published 09/09/24
This Week: Saul Colt and Janell Townsend join Bob to discuss whether consumer spending is tanking, over-enthusiastic influencer language, Google ends endless scroll, YouTube finally allows tagging users in comments, plus this week's #FairFailFoul.
Published 07/01/24
This Week: Saul Colt and Sunir Shah join Bob to discuss whether marketers really care about customers, X's Elon factor, is brand safety really a problem, registering influencers, plus this week's #FairFailFoul.
Published 06/24/24
This Week: Saul Colt, Jo Darby, and Joseph Jaffe join Bob to discuss Apple's AI strategy, the Be Real deal, the struggle to prove AI's ROI, Uber's new Journey Ads, plus this week's #FairFailFoul.
Published 06/16/24
This Week: Farrah Bostic, Saul Colt, and Jonathan Sackett join Bob to discuss whether we should fear Reddit, DOOH making a splash, Google already scaling back AI summaries, Instagram tests unskippable ads, plus this week's #FairFailFoul.
Published 06/10/24
This Week: Allen Adamson, Rose Cameron, and Samuel Monnie join Bob to discuss Google radically changing search, TikTok's look toward long-form, hyper growth for the Netflix ad tier, saying goodbye to Twitter.com, plus this week's #FairFailFoul.
Published 05/20/24
This Week: Ian Baer, Augie Ray, and Janell Townsend join Bob to discuss why OpenAI needs a search engine, an honest look at that iPad Pro ad, deadbots, the Disney+ deal with Walmart, plus this week's #FairFailFoul.
Published 05/13/24
This Week: Saul Colt and Dave Delaney join Bob to discuss a tale of two earnings calls, the TikTok battle gets real, how influence is evolving now, Spotify leaves the IAB, plus this week's #FairFailFoul.
Published 04/29/24
This Week: Mitch Joel, Matt McDermott, and Samuel Monnie join Bob to discuss the dilemma of mass personalization, the impact of "grid zero" on marketers, EU regulators reject Meta's solution, Netflix stops reporting subscriber numbers, plus this week's #FairFailFoul.
Published 04/22/24
This Week: Emily Binder, Saul Colt, and Jo Darby join Bob to discuss LinkedIn's growth, whether purpose is lazy strategy, Nike's hard retail lessons, WPP's AI partnership with Google, plus this week's #FairFailFoul.
Published 04/15/24
This Week: Farrah Bostic, Joseph Jaffe, and Adam Pierno join Bob to discuss the AI battle for search, Meta's "many" advantages, TikTok Shop driving tons of retail, whether chatbots are better at convincing you than humans, plus this week's #FairFailFoul.
Published 04/08/24
This Week: Saul Colt, Jeremy Goldman, and Jonathan Sackett join Bob to discuss mobile threatening digital, the role of visualization, blogging today, Sam Altman's scary prediction, plus this week's #FairFailFoul.
Published 04/01/24
This Week: Jo Darby and Tamara Prewitt join Bob to discuss rethinking agency value, unpacking a TikTok ban, why more data isn't the answer, Midjourney's election restriction, plus this week's #FairFailFoul.
Published 03/25/24
This Week: Saul Colt, Ben Kunz, and Samuel Monnie join Bob to discuss understanding recent agency layoffs, choosing between Instagram and TikTok, Canada regulates gambling ads, Connecticut's plan to save local media, plus this week's #FairFailFoul.
Published 03/11/24
This Week: Chris Baccus, Augie Ray, and Janell Townsend join Bob to discuss increasingly invasive digital advertising, Google's plan to replace journalism with AI, intelligence gathering through ads, the launch of Aria, plus this week's #FairFailFoul.
Published 03/04/24