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Yvonne Ivanescu
The Branding Lab
What is branding? Does my business need to have a brand? Isn’t branding just a logo and a website? What is more important marketing or branding? And the biggest question of all, how do I even start building a brand? When host, Yvonne Ivanescu, decided to create her brand, Now in Rio, an ethical swimwear label, she ended up asking herself the same questions, and wanted to find the answers. The Branding Lab podcast is a series of honest, informative, and open conversations with industry leaders, designers, and strategists who create and design the brands we love and interact with...
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Ratings & Reviews
Must to listen for every business owner
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“Absolutely love this podcast! Each guest is very interesting, knowledgable and brings a new perspective on the branding topic. Besides Yvonne provides very honest opinions and shows both ups and downs of building her brand. It has been such a help and inspiration to me!”
Lucie_Kir via Apple Podcasts ·
Portugal ·
04/11/21
Recent Episodes
You’ve established your brand foundations, and now what? How do you transfer all that into the online space?
In this episode, Ben Rifken and I discuss how to create and use content to communicate your personal and/or brand values. We talk about what goes into creating your brand’s visual style...
Published 08/16/21
Published 08/16/21
Guess what, my business blew up in just two months of launching and I made over 6 figures with my launch. Actually, that's a lie, and it's a lie that is being fed to many entrepreneurs out there.
The old narrative is that starting a business is hard. In fact, it takes at least 3 years for you...
Published 08/02/21
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See hourly chart positions and more than 30 days of history.
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