Click here to listen to the full episode In a world where complexity is killing many companies' ability to innovate and adapt, simplicity is fast becoming a competitive advantage. In this episode, Lisa Bodell shares why simplification is the key to eliminating unproductive and time-sucking activities and creating a corporate culture where essential and meaningful work is the norm.    YOU WILL LEARN: ·     How to start the process of simplicity.   MENTIONED IN THIS EPISODE:   Lisa Bodell “Kill the Company,” by Lisa Bodell   “Why Simple Wins,” by Lisa Bodell     NOTEWORTHY QUOTES FROM THIS EPISODE:   “Simplicity really means focusing on what matters the most.” – Lisa Bodell   “It's not about doing more, it's about doing valuable.” – Lisa Bodell   “Simplicity is the front end of innovation. It creates the space for thinking and creativity to happen.” – Lisa Bodell   “We must create space to think so we can build our best ideas together.” – Lisa Bodell “Spend your time the way you'd want other people to spend your time.” – Lisa Bodell itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.