In today's podcast, we have with us, the founder of Scale Delight, Ujjwal Singh! Jumping out of a degree in engineering and into the world of digital marketing, Ujjwal will talk to us about his journey from engineering to marketing, the challenges of starting-up, the road to getting the first few clients, garnering a talented team when starting out and the difference between marketing in the pre digital and the digital era. After watching this podcast, you will have a great understanding of corporate life V/S the entrepreneurial life in the field of marketing. So hit that like button, share the video with a couple of friends and do not forget to subscribe to keep up to date with all our upcoming podcasts and career videos!   THE CAREER SHOW WEBSITE: https://www.thecareershow.in/ UJJWAL SINGH's LINKEDIN: https://www.linkedin.com/in/ujjwalsingh-sc/ SCALE DELIGHT's WEBSITE: https://scaledelight.com/ -------------------------------------  Introduction : (0:00)  Engineering to Digital Marketing - Why the switch?: (02:20)  Why the hype around marketing?: (04:26)  On-the-job vs theoretical learning: (08:54)  Competition and getting big clients: (12:00)  Niche-Antidote to competition: (14:21)  First Pay-cheque: (16:55)  Legacy Ads to the Next Generation: (18:38)  Ad potential - Limitless: (21:21)  Client-Platform Matchmaking: (22:15)  Scale-Delight Team and Hiring Process: (23:29)  RAPID FIRE round: (26:55)  Future of Scale-Delight: (29:20)  Craziest GOAL in mind: (30:48)  One advice you wish you had received: (31:40) -------------------------------------  INSTAGRAM: @the_careershow https://www.instagram.com/the_careershow/  LINKEDIN: @The Career Show https://www.linkedin.com/company/thecareershow -------------------------------------  Editor: Siddhesh Varadkar: https://www.instagram.com/sidvaradkar_editor/ Balraj Kashinath Jadhav: https://www.facebook.com/balraj.jadhav.5  Content Writing & Research: Medha Ganti: https://www.linkedin.com/in/medhaganti/ -------------------------------------  Music: https://bit.ly/306W5qS --- Send in a voice message: https://anchor.fm/thecareershow/message