Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet...
This week's guest on The CMO Podcast is Melissa Hobley, the Global Chief Marketing Officer of Tinder–you know: swipe right, swipe left. Seriously, Tinder is a behemoth; it's the #1 dating app in the world with 2 billion swipes a day, 20 million matches a day, and a presence in 190 countries. And...
Published 05/08/24
Happy Cinco de Mayo! This week on The CMO Podcast, Jim welcomes the leader behind the explosion of avocado consumption: Alvaro Luque, the President and CEO of Avocados From Mexico. This 11-year-old non-profit organization was founded by the Mexican Hass Avocado Importers Association and the...
Published 05/01/24