Episodes
In this episode, Tony Martignetti shares how that decision led him to his coaching career. He mentions, “If you slow down, you know, really understand yourself fully, and bring your authentic person, the person you are as a leader to the table, you find a difference, it shows up.” To learn more about Tony Martignetti, please visit Tony Martignetti’s Linktree. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 02/16/21
Published 02/16/21
In this episode, Craig Forman shares how to create a community within an organization to drive culture forward. Craig Forman believes that the more connected to and inspired by our work and workplace we can be better humans that create successful organizations. To learn more about Craig Forman, please visit Craig Forman’s LinkedIn. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 02/09/21
In this episode, Brett Putter shares his passion for defining, embedding, and managing company culture. Brett Putter believes that culture is relatively simple to embed. He breaks down six ways to embed culture and drive a company forward. To learn more about Brett Puter, please visit Brett Putter. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 02/02/21
In this episode, Markatos discusses the significance of cross-functional teams and the value it brings to an organization. Markatos focuses on the holistic approach when building a team of designers. He emphasizes how the mindset of the team can either contribute to or hinder the brand’s creativity and identity.  To learn more about Peter Markatos, please visit Markatos.com.
Published 01/26/21
In this episode, Jevon 'JT' McCormick shares how his experience working with Scribe Media as an author led to his joining the company as its CEO. He shares that everyone has a story to tell and Scribe Media has a process to make that happen. To learn more more about Scribe Media, go to ScribeMedia.com.
Published 01/19/21
In this episode, Jevon 'JT' McCormick shares his amazing story of rising from poverty to the C-Suite. At Scribe Media, he leads a company that has its own culture bible which shapes the values and principles that drive the company. To learn more more about Scribe Media, go to ScribeMedia.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 01/13/21
It pays to encourage consumer agency. Consumers can be creative and can articulate their pains in a way that allows both them and the company to combine their perspectives and form an idea that probably would not exist if creative direction was left only to the “experts”. Listening to consumer pains does not necessarily mean that they are going to tell you what they want. Rather, a co-creative agency listens for possibilities. Involving clients intellectually in the challenge at hand will...
Published 01/05/21
It is now more important than ever before to lead with empathy. 2020 has pulled us in all directions and, in the mad scramble to gain a sense of normalcy and productivity in our lives, many of us have busied ourselves with work at the expense of our mental health. Leaders in every department need to avoid micromanagement and have open communication with their teams. They must keep the bigger picture that is the vision of the company in mind while managing expectations in a time when resources...
Published 12/31/20
How do you measure the value of an experience? Today’s guest advocates “cutting through the clutter” of traditional advertising and even integrated marketing solutions and get back to creating authentic relationships with brands and people. The key to creating such experiences is a design-centered approach, since true design has no room for transactional thinking. Our guest goes on to describe design-centered experience as “long-term and relationship-driven” and “being more about the people...
Published 12/29/20
Ben McCraw and Steve Chaparro discuss how to cultivate trust between team members in a work-from-home environment, and how to uphold structure and consistency within your organization while continuing to leave room for creativity and out-of-the-box thinking. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 12/15/20
Sara Whitman and Steve Chaparro discuss how to let your purpose and non-negotiables guide your path even in turbulent times, how to invite your team to help you as a leader in shaping culture, the power of expressing vulnerability as a leader, and self-care strategies to continue sustaining ourselves for at least the first quarter of 2021 as lockdowns and social distancing measures carry on.
Published 12/11/20
Ed Warren and Steve Chaparro discuss why the different departments in an agency ought not to be segregated, hiring best practices, how to create an autonomous culture within an organization, the pandemic as being the death knell to the “old world” of advertising, and the need for creative entrepreneurship to thrive in the industry’s new normal. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 12/07/20
Joy Sybesma and Steve Chaparro discuss how knowing the purpose of gathering with your team can help you determine how to adapt to today’s challenges around the workplace, how to map out your company’s communication cadence, and the importance of working on your career and not just in your career. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 12/03/20
Jacques Spitzer and Danny Kim of Raindrop along with Steve Chaparro discuss the advantages of working alone versus together, common challenges in developing a healthy company culture, and Raindrop’s plan for day one of the new normal. Learn more about your ad choices. Visit megaphone.fm/adchoices
Published 12/01/20
Cindy Gordon and Steve Chaparro discuss the importance of knowing your people before conducting performance reviews, addressing systemic cultural debt, staying true to your organization’s values, and understanding the different priorities of startups and larger companies.
Published 09/21/20
As a company scales, it is imperative to have a framework on which its culture can adapt and grow. Ideally, making up this framework are these elements: vision to provide a clear direction for the company, goals and targets to attain that vision on a practical level, values which anchor each and every action taken, and consistency and clarity. Robert Glazer discuss how leaders can cultivate an authentic culture in the workplace and own the values that serve as its foundation.
Published 07/29/20
Culture is living, dynamic, and best known by the people who shape it day-by-day—the employees. As companies march toward the new normal, leaders must realize that the best way to determine the future of work within their own organizations is to engage in meaningful conversations with their people. Tina Jones and Steve Chaparro discuss how leaders can have more emotional conversations with their team members to take their company culture to the next level. Stay tuned.
Published 07/28/20
As a creative director, our guest Michael Ruby says that he gets his best work from his team when he gives them free rein to discover the look and feel of the project by themselves. Steve Chaparro and Michael Ruby discuss how to nurture a healthy creative culture through building camaraderie, finding a shared purpose, offering a path for growth, and harnessing the power of decentralized command. Stay tuned.
Published 07/23/20
Today’s guest speaks on Design Operations as an exercise in culture design. Changing communities—and, by extension, human behavior—is really about changing cultures. “At the heart of Design Operations is transformational work. It’s about changing the way we work and the way we approach problems.” Alison Rand discusses how you can maximize your team’s capacity for creativity and collaboration by creating environments that encourage the best work from a diverse group of people. Stay tuned.
Published 07/21/20
One of the biggest misconceptions about leadership is the idea that every situation can be handled using a linear, scripted process. In reality, things don’t always work out the way you planned. The better approach to leadership? A readiness to respond appropriately in the moment. Steve Chaparro and David A. Miller discuss how improvisation is all about drawing on your “skills, talent, wiring, and training” to contribute to whatever needs to be done in the moment.
Published 07/17/20
Steve Chaparro and Deborah Hankin discuss how you can become a more effective leader by creating a stronger, symbiotic relationship with your people. Stay tuned. Deborah Hankin is an industry-leading, award-winning Chief People Officer with a demonstrated history of working globally in the innovation consulting, marketing and advertising industries. She has held key leadership positions in some of the top creative firms in the world, including W2O Group, SYPartners, and Geometry Global.
Published 07/15/20
Join Steve Chaparro, Founder of Culture Design Studio as he gets interviewed in his own podcast by John Corcoran of Rise25 Media about the application and adoption of design thinking in an organization. Tune in as he gives examples of companies who have successfully implemented design thinking in their workspace and he also shares the importance of moving beyond what consultants bring to the table and finding different ways to implement design thinking in both client-facing and internal...
Published 07/07/20
Steve Chaparro asks the tough questions on reorganization and frame working while highlighting the steps of design thinking. He discusses the importance of a human-centered approach, trusting the process for as long as it takes. If we aren't able to change the way we think, starting with leadership, how then can we change the way our employees think?
Published 07/03/20
In this episode of Culture Design Show, podcast host Steve Chaparro gets interviewed by John Corcoran of Rise25 Media about the importance of awareness in creating cultural shifts. Steve reveals how significant cultural shifts happen as a movement of change rather than a mandate from the top down, the role of leaders in implementing change, and the importance of identifying and addressing problems within the company in the process of creating a new culture.
Published 06/30/20