Expedia's Rory Paterson, Global VP of Media - Listen - The

Expedia's Rory Paterson, Global VP of Media

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Description

Expedia’s Rory Patterson shares why destination marketing drives people to book travel after watching a show or movie, staying authentic with local marketing campaigns, and how Expedia’s marketing plan has shifted after the COVID-19 pandemic.

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Resy’s Hannah Kelly on building community and connection

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