Colgate-Palmolive’s Brigitte King on steering a global giant

Colgate-Palmolive’s Brigitte King on steering a global giant through digital transformation

Listen now

Description

Colgate-Palmolive’s Brigitte King breaks down steering a global giant through digital transformation. She explores the value of connected TV and its data-driven addressability, why she thinks the marketing funnel looks more like a seesaw and how she’s thinking about riding the retail media wave

More Episodes

See all »

SiriusXM Media’s Lizzie Collins on the power of podcasts for influencers

SiriusXM Media’s Lizzie Collins joins The Current Podcast to discuss artificial intelligence, omnichannel campaigns and how influencers should utilize podcasts.

Published 10/23/24

Resy’s Hannah Kelly on building community and connection

The reservation platform Resy centers itself around the communal experience that comes from dining, affirming and building connection between restaurants and diners, according to CMO Hannah Kelly.

Published 10/16/24

The Current Podcast

Published 10/16/24