Lord Matthew J. Scheckner: He Built Advertising Week, a Global B2B Event Company & Sold It!
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Description
Over the past 20 years, Matt has served as the Global Chief Executive Officer and now Chairman of Advertising Week, a premier event platform that brings together thought leaders, creatives, and professionals from the advertising and marketing world. With a deep understanding of the evolving landscape of advertising and its related media, tech, and creative industries, Matt has played a pivotal role in shaping Advertising Week into a global hub for industry insights, networking, and collaboration with footprints in New York, London, Mexico City, Sydney, Tokyo and Johannesburg. Watch the episode on YouTube: https://youtu.be/QPjho7j9Ex8 Sponsor: ContentMaps™ - https://contentmaps.co B2B Content-as-a-Service platform. 🔗 CONNECT WITH EYITAYO 📸 Instagram - / eyitayo_olayemi 👥 Linkedin - / eyitayoolayemi 🐦 Twitter - / madnessmeta 🎥 YouTube Channel - / TheDiaryOfACMO 🎙 ABOUT THE PODCAST The Diary Of A CMO™ is a thought-leadership podcast and content platform for leading minds in the advertising and broader marketing communications industry on the African continent and the world at large. The Diary Of A CMO™ hosts the world's brightest marketing as well as industry leaders across related media, tech, and creative industries. 🎧 LISTEN FOR FREE  Apple Podcasts - https://podcasts.apple.com/us/podcast/the-diary-of-a-cmo-with-eyitayo-olayemi/id1726920176 Spotify - https://open.spotify.com/show/0hpidm1aPmZ0xI2X1el8vk RSS - https://anchor.fm/s/5dc6ac34/podcast/rss
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