E455: LinkedIn video is horrible… For everything other than search. The promise of LinkedIn video being great for page growth has been disproven - until LinkedIn fixes its recommendation algorithm, at least. But for search it is constantly recommended above text posts, even when those text posts have more engagement and are from bigger accounts. This is perfect for anybody selling services, expertise, or looking for employment. Here’s how to use this. 00:00 Introduction 00:20 Personal Experiences with LinkedIn 01:01 Gaming LinkedIn with Keywords 01:18 Overweighting of Video on LinkedIn 02:25 Optimizing Video Posts 05:41 Effective Video Use 07:26 Reusing Videos and Creating Pages 10:01 Final Thoughts The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/ #linkedinmarketing #seo #socialmediamarketing #digitalmarketing