Charlton Athletic FC - The club's co-owner, Charlie Methven on why Charlton has EDI at the centre of its growth strategy and how its being used to create a unique proposition for brand partners
Description
Charlton Athletic FC are this season's EFL's Community Club of the Year and, through a number of initiatives, have placed EDI at the centre of the club's growth strategy.
In this episode of the Footballco Business Podcast, hear how the club is seeing the benefits on and off the pitch and using EDI to create a unique proposition for brand partners looking to reach young football fans.
This episode of the Footballco Business was recorded at SportsPro Live and hosted by Footballco's VP of global football partnerships, Andy Jackson.
Read more about Charlton's unique proposition: https://www.footballco.com/blog/footballcocharlton
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