E10 - Building a strong brand, scalable GTM strategy, leveraging influencers with Emir Atli, CRO at Hockeystack
Description
Emir Atli, CRO at Hockeystack, has been at the forefront of scaling one of the most talked-about revenue attribution & customer journey platforms - the Hockeystack. Emir shares key insights into how Hockeystack’s overall GTM strategy has helped them grow, role of their marketing team, and which growth channels have been most effective. We’ll also dive into how Hockeystack quickly gained traction and built a strong community presence. Plus, we'll explore how they're leveraging influencer marketing to boost their reach and visibility.
In this episode, we talk about
How Bugra, Arda, Emir built Hockeystack
What is Hockeystack's overall GTM strategy
How big is the marketing team
Which are your top 3 growth channels
How did you build the Hockeystack brand
Influencer Marketing - What is the strategy, how is the collaboration
The Flow by Hockeystack
Loving the show? Hit SUBSCRIBE / FOLLOW so you don't miss out on more growth marketing tips.
Leave a review so that more people like you can enjoy the podcast. It's the best way you can support the show. Thank you!
Follow me on LinkedIn : linkedin.com/in/anandnambiar1
Follow Emir on Linkedin : linkedin.com/in/emircatli/
In this episode, we dive into the 5 key issues in SaaS go-to-market strategy and how to address them to steer your company toward efficient growth and profitability.
We talk about:
5 key issues in SaaS Go-To-Market strategy
What all should you include in your GTM Strategy
What all should...
Published 10/20/24
Usman Akram is an expert Organic Growth Strategist at Omniscient Digital and has been instrumental in helping SaaS brands accelerate their organic growth through innovative SEO strategies and data-driven content marketing.
In this episode, we talk about
The key elements and steps involved...
Published 09/21/24