E10 - Building a strong brand, scalable GTM strategy, leveraging influencers with Emir Atli, CRO at Hockeystack
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Description
Emir Atli, CRO at Hockeystack, has been at the forefront of scaling one of the most talked-about revenue attribution & customer journey platforms - the Hockeystack. Emir shares key insights into how Hockeystack’s overall GTM strategy has helped them grow, role of their marketing team, and which growth channels have been most effective. We’ll also dive into how Hockeystack quickly gained traction and built a strong community presence. Plus, we'll explore how they're leveraging influencer marketing to boost their reach and visibility. In this episode, we talk about How Bugra, Arda, Emir built Hockeystack What is Hockeystack's overall GTM strategy How big is the marketing team Which are your top 3 growth channels How did you build the Hockeystack brand Influencer Marketing - What is the strategy, how is the collaboration The Flow by Hockeystack Loving the show? Hit SUBSCRIBE / FOLLOW so you don't miss out on more growth marketing tips. Leave a review so that more people like you can enjoy the podcast. It's the best way you can support the show. Thank you! Follow me on LinkedIn : ⁠⁠⁠⁠linkedin.com/in/anandnambiar1⁠ Follow Emir on Linkedin : ⁠linkedin.com/in/emircatli/
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