This episode is part of our ‘Experts In Their Field’ mini-series, presented by Salesforce. Marc Mathieu is the former Chief Marketing Officer at Samsung and Senior Vice President of Marketing at Unilever. He now brings his extensive expertise to Salesforce as the Senior Vice President of Strategic Customer Transformation and Innovation, where he focuses on transforming brand-consumer interactions through AI. In this episode, Marc joins Jake and Damian to share his insights into customer success. He delves into the valuable lessons he's learned on delivering exceptional customer experiences, helping businesses thrive and seize new growth opportunities. This episode is brought to you by Salesforce, a company that empowers businesses to build unprecedented connections with customers. By integrating customer relationships, AI, and data, Salesforce enhances productivity, strengthens connections, and increases profitability. They also promote innovation and trust within organisations, enabling teams to work more efficiently and effectively.