Instagram's new feature allows comments on stories, designed to ehance user interaction. We also get into clips from Instagram's head, Adam Mosseri, on improving engagement with audio in posts and reels, with advice on account security and gaining followers through thoughtful experimentation.

TikTok has added a new feature that allows users to fine-tune their For You feed content through adjustable sliders, giving them more control over what they see. In this episode I interview Cyndi Zaweski, all about how to incorporate storytelling strategies into your social media.

The podcast trailer introduces "The Instagram Stories," hosted by Daniel Hill, who delivers social media news and strategies three times a week in short episodes. Daniel emphasizes that he shares insights directly from experts working within social media platforms, rather than just his opinions. He provides an example of Adam Mosseri, head of Instagram, discussing how sharing feed posts to stories can slightly boost reach. The trailer also highlights a unique aspect of the show: a rap song...

This episode covers new Instagram features for improved text tools and stickers for photos, the ability to comment on Stories, and Spotify integration for continuous music sharing. Plus we dive into Meta's upcoming shutdown of Spark AR Studio and Threads' steps toward integrating with the Fediverse.

Today we discuss insights from Instagram's head, Adam Mosseri, including tips on maximizing engagement with collab posts and the benefits of reposting Reels to Stories for reaching followers. We also explore feature requests from users, like editing carousel order and customizing story highlights, and I share my appreciation for Instagram's responsiveness to user feedback.

What's even the point of Instagram in 2024? The Head of Instagram, Adam Mosseri, explains - and we discuss Instagram's new MySpace-style feature—yes, your profile can now have a theme song! Also, TikTok's top summer songs are like earworms that just won't quit, and I rant about Sabrina Carpenter.

This episode covers recent updates to Threads, including the introduction of analytics, post scheduling, and expanded draft features, making it easier for creators to manage their content. The episode also touches on Instagram's testing of vertical grids, continuous algorithm tweaks, and tips for creators struggling with monetization, highlighting brand partnerships and subscription models as key strategies.

This episode covers TikTok's expansion of group chat functionality to support up to 32 participants, aiming to compete with platforms like Instagram DMs and WhatsApp. Additionally, we discuss Instagram's testing of a new map feature similar to Snap Map, and highlight an interview with the head of Instagram about the value of authentic content and the unexpected success of viral posts.

In this episode, Adam Mosseri, head of Instagram, addresses key questions about the platform, including the benefits of starting a broadcast channel even without daily content, the switch from plays to views as the primary metric for videos, and the importance of content sends in the algorithm. He also discusses how to switch your feed to see only posts from people you follow, the expansion of Instagram carousels to support up to 20 photos, and shares his favorite hidden gem feature on the app.

Today we talk about Instagram's new 20-slide carousel feature, TikTok's Spotlight feature for movies, and an interview with Kristen Bousquet with actionable strategies for content creators looking to monetize.

Instagram announces a shift from "plays" to "views" across all media formats, plus about Facebook's new creator-friendly approach to community standards, offering training courses instead of penalties for first-time violators, and an audio clip from future podcast guest Kristen Bousquet about Instagram Notes.

Today's episode features a fantastic review of the show, plus we discuss the success of Threads with 200 million monthly active users, the role of AI in content creation, and tips for using Instagram's tools like uploading Reels from a PC.

Mark Zuckerburg shares Meta's strategic interest in developing the metaverse to gain more control over future platforms, and Instagram's head, Adam Mosseri, shares some advice on the effectiveness of polished content, suggesting that high production value isn't always necessary for success on the platform.

Instagram has launched AI Studio, allowing users to create customizable Creator AIs to manage DMs and AI Characters for entertainment, with insights on AI interactions and performance. The episode also covers using Meta AI for content ideas and Meta's discontinuation of celebrity alter ego chatbots, highlighting the experimental nature of AI products.

Today I interview Jenn Herman. Jenn is a social media consultant, speaker, and globally recognized Instagram expert. She is ranked the top IG expert by ChatGPT and is a sought-after, international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies. Her business background includes Administration, Sales, Human Resources, and Marketing and she enjoys bringing all these skills together to help you grow your...

Recently, Threads made their API publicly available. This means other apps could connect to Threads. Amanda Marochko works at a Staff Product Manager at Buffer, a social media scheduling tool that now supports Threads. Listen to her discuss how they integrated Buffer and Threads, plus we discuss all the things you didn't know Buffer could do.

Instagram rolls out the ability to add up to 20 audio tracks to a reel, plus works on testing a Super Like to be used once every 24 hours. We talk Instagram's new plan to bring researchers in to understand the problems teens encounter while using the platform, and Mark Zuckerberg shares his plan to build an audience from scratch.

Adam Mosseri's Ask Me Anything is always filled with great questions and today is no exception. We discuss the most successful feature of Threads, what to do if your reach is falling, and if carousels or Reels are better for reach. We also dive into what Instagram could be doing better, and what they're trying to do to help creators.

YouTube has announced a ton of new Shorts tools, and the team stops by to share the info, plus answer a question about if Shorts could ever be longer than 60 seconds. Also, the Instagram @creators account shares tips on keeping your sanity while making content, plus Adam Mosseri shares the platform's plans to focus on short-form video.

Recently I went to a Threads meetup and the Meta team was there with swag. I want to give away this swag to one listener. Also we discuss a Taylor Lorenz articles about Threads and the YouTube Trending Topics report which has some amazing statistics.

It's Threads 1 year anniversary! We dive into some new Instagram updates, including things Instagram is testing and has rolled out, and the CEO of Meta, Mark Zuckerburg, shares where he thinks the Creator Economy is going.

The fact that TikTok lets you download videos without the watermark says they realize that you prefer to create videos in the TikTok app, and you shouldn't be penalized on other platforms for that. We also discuss Threads having a 1 year anniversary while hitting 175 million monthly active users, and Adam Mosseri drops a tip about how to create content to be shared.

Last week's VidCon sounded exciting but I was not present, mostly because no one invited me. If you were there, would you mind sharing an audio clip about your experience that I could play on the show? In today's episode I share a clip from the VidCon Instagram Algorithm presentation, and Adam Mosseri dives into questions about followers.

Good news - Buffer finally supports Threads! Also Threads has a Fediverse update, Adam Mosseri shares some tips on when to check your Instagram insights, and a lot of TikTok news, including their efforts to fight their legal battle in the US. Support the show by subscribing through Patreon at the link below!

Good news - you can now listen to this show ad-free by subscribing through Paetron! The link to get started is in the show notes. Today we dive into Adam Mosseri's Ask Me Anything, talking about how to block or restrict people on Instagram, how long to wait after posting before checking insights, and where Instagram can support links (bio and Stories only!)