In this episode, Seth and Mike dive into a hot topic for e-commerce entrepreneurs: the decision to sell on third-party platforms like Takealot and Amazon versus focusing on your own online store. We'll weigh the benefits of increased traffic and sales against the risks of brand cannibalization and loss of control. Tune in as they share effective advertising strategies, pricing tactics, and the importance of product bundling to stand out in a competitive market. Plus, learn why Takealot might be the better choice for South African sellers right now! Chapters00:23: The E-commerce Dilemma: Third-Party vs. Own Store03:07 Understanding the Pros and Cons of Third-Party Selling04:54 The Benefits of Listing on Third-Party Sites09:54 Strategies for Success on Third-Party Platforms12:00 Advertising on Third-Party Sites: To Do or Not To Do?14:04 Cautionary Tales: Risks of Relying on Third-Party Platforms If you found this episode helpful or would like to learn how we can support your brand, feel free to reach out! Visit https://www.syte.co.za/contact-us for more information. We’d love to help you grow!#EcommerceTips #OnlineSelling #BrandAwareness