AI is Taking SDR Jobs, "Founder Brand" For Everyone?, Nurtures Are Dead (Or Are They?)
Description
00:00 Intro
00:58 AI is Taking SDR Jobs, we're seeing it across clients. Is it good/bad and what are the implications?
17:52 Is "Founder Brand" For Everyone? Should all CEOs be public personas?
27:11 Nurtures are dead (or are they?) and what is the current state of nurturing in 2024/25?
00:00 Introduction
01:01 Is Attribution data divisive? Is it the data's fault or is it a people problem?
21:26 GTM or GTFO: reacting to a video on measurement
31:18 What term should we use: funnel, lifecycle, pipeline or something else?
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Published 10/28/24
00:00 Introduction
01:02 GTM/Marketing/Rev Ops is Escalating in Complexity
18:12 Is Linkedin Beef a good GTM Strategy?
31:50 When in the sales process should you create an Opportunity?
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Published 10/14/24