Kitchen Side: Marketers Caught in False Consensus Bias and Exploring New-ish SEO Strategies
Description
The hosts discuss false consensus bias and how it affects marketing, exploring its impact on decision-making and customer engagement. They also touch on emerging SEO strategies, including free tools, programmatic SEO, and content localization, offering insights into how businesses can avoid the pitfalls of bias and apply these strategies effectively.
Exploring agency operations with Gray MacKenzie of ZenPilot. Insights on scaling teams, balancing innovation and efficiency, and building systems for success.
Published 11/20/24
Katie Kelly, founder of Antiquoted, discusses expert-driven content, diverse voices, and authenticity in marketing.
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