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Marketing Architects
The Marketing Architects
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
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Ratings & Reviews
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4.8 stars from 36 ratings
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“i just came here for 14 jurassic world cash thank you but its 4 stars because you shouldve made it 50 cash”
yessiered via Apple Podcasts ·
United States of America ·
09/19/24
Data-based discussions on diverse topics
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“Every episode is full of entertaining banter and thought-provoking hot takes about marketing effectiveness, trends, and news. The episodes cover diverse topics and have a range of interesting guests, too. What I appreciate most is that these discussions are firmly grounded in data, research, and...”Read full review »
Susan_9 via Apple Podcasts ·
United States of America ·
04/02/24
Refreshing view!
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“I’m so happy to find a podcast that operates on data instead of hype. A useful addition to my marketing database. Well done!”
GA bostock via Apple Podcasts ·
United States of America ·
09/11/23
Recent Episodes
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena and Rob explore why customer participation in...
Published 11/21/24
Published 11/21/24
For 90 years, Amica Insurance only accepted new customers through referrals. Then they opened their doors to everyone—and discovered they had less than 3% national brand awareness. For a direct-to-consumer insurance company, this sparked a complete marketing transformation.
This episode, Elena,...
Published 11/19/24
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