My go to inspirational reading resource as a marketing professor
I have been a fan of the Marketing Book Podcast for a while. Not of every book, but the podcast. Douglas Burdett is one of the best podcast hosts, knowledgable, insight-driven, yet with a feeling for providing entertainment value. I love that his reviews are not just an “invite the author” format, but start with him having read and deep-diving into the books. Over the years, I have found a few gems to read this way. Douglas handles every author with the upmost respect but bookworm rigor. You can tell that in some instances, he knows the authors’ work better, than authors themselves, which probably speaks volumes. I frequently recommend the podcast to my students as a source to update their existing body of knowledge.
the marketing guy via Apple Podcasts · Switzerland · 08/12/23
More reviews of The Marketing Book Podcast
I love the marketing based content and how Douglas and his guest break it down into actionable steps that I can use in my business - Today!
@FidelCR via Apple Podcasts · United States of America · 04/10/15
What a wonderful resource for equipping business owners on how to reach consumers! Douglas knows his stuff. Can’t wait to hear more!
Chris @ LeanLeadershipPodcast via Apple Podcasts · United States of America · 03/13/15
Being new to the marketing world, this podcast has been a part of. on my morning commutes. I’ve learned hours worth of information in a much shorter period of time. Keep up the great work Doug!
Melvin Varghese via Apple Podcasts · United States of America · 03/13/15
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