Description
It’s an episode about going from being a traveling yoga teacher to the CEO of a skincare company. I’m so excited to be joined by Rae Indigo, founder of Formula Flawless, to break down what it’s like to pivot to a totally different career (again and again and again).
On the marketing side of things, we’re discussing how to make money as a yoga teacher, difficulties that come when starting a large scale company (like Formula Flawless), and what it’s like to audition for Shark Tank.
And just for fun, we’re talking about unconventional yoga practices like nostril threading, why it’s OK to get t**s (and botox), red flags to look out for when shopping for skincare products, what to do when you notice signs of aging, and way more.
RESOURCES:
Follow Rae on Instagram at @raeindigoyoga @raeindigoyoga or @formulaflawlessofficial - Shop Formula Flawless products at formulaflawless.com
Follow me on Instagram @the.marketingwitch Kassidy @kassidyycrawford - Visit themarketingwitch.com for my blog, podcast updates, and more.
Head to practicalmagic.themarketingwitch.com to apply for my 3-month coaching program, Practical Magic.
More Resources from the show:
Sinus Washing Tutorial
Gua Sha tutorial
My favorite Formula Flawless product, F8
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