This week’s Saturday Strategy Session goes behind-the-scenes of Team JD and gives details on the recent revamp of my email welcome sequences. The goal was to create a series of emails that felt genuine and also represent my brand. Get a detailed breakdown of each email in the new welcome sequence, including the content and purpose of each email. Also learn the reasoning for why I chose to create a longer sequence of eight emails (with the plan to add six additional emails in the near future) instead of the typical three to five. This is a great episode for those in need of revamping their welcome sequence! Get ample tips and inspiration to create an authentic experience for your email subscribers!
Key Takeaways:
Creating or revamping a welcome email sequence {01:15}Use of false urgency and genuine urgency in marketing {13:55}Explanation of the structure and timing of the email sequence {03:55}Delivering the freebie and introduction {07:11}Positioning yourself as an expert {09:40}Providing case studies {12:40}Finding inspiration from other email marketers {18:30}
Links and Resources:
FREE audience audit call → marketscalegrow.com/audienceaudit
Dream List Essentials Facebook Ads Course → http://marketscalegrow.com/dlewaitlist
Free download → Facebook Ad Targeting Groups
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