This episode marks the beginning of a 4 part series on "Creating Content To Promote Your Business".  Toni and I will be covering everything from video, blogging, to email marketing and podcasting. To kick things off, we're starting with one of the hottest trends, short-form video. Enjoy!

Today I'm thrilled to have my friend Chase Jarvis on the show. Chase is an acclaimed photographer, director, and entrepreneur who has worked for top-tier brands like Apple, Nike, and Redbull. His work has been featured in prominent publications such as New York Times and Wired Magazine. In...