Episodes
Is your Amazon store ready for Q4 2024? In this episode of The Six Figure Amazon Store Podcast, we share essential strategies to help you maximize sales during the year's busiest shopping season. We cover everything you need to succeed from smart inventory management and optimizing your PPC campaigns to refreshing your Brand Store with holiday themes. Discover how to adjust your advertising spend, optimize your listings, and plan a promotional calendar that keeps the momentum going even after...
Published 11/18/24
Are your Amazon listing images costing you sales? In this episode of The Six Figure Amazon Store Podcast, we dive into the powerful impact of optimized listing images on your conversions. Learn essential tips to make your images stand out, from creating compelling main images and high-resolution visuals to incorporating lifestyle shots and informative infographics. You’ll find strategies to ensure your images aren’t just attracting clicks but driving purchases. Tune in to transform your...
Published 11/11/24
Starting out on Amazon? In this episode of The Six Figure Amazon Store Podcast, we reveal how new sellers can save big on Amazon FBA costs. Learn to leverage the Amazon FBA Calculator for accurate cost analysis and discover the latest new seller incentives available in 2024. From getting up to $5K back on your initial sales to saving on storage, shipping, and advertising, we’ll show you how to boost your profit margins and avoid common cost pitfalls. Tune in for practical, step-by-step...
Published 11/04/24
Want to boost your Amazon profits? In this episode of The Six Figure Amazon Store Podcast, we guide you through a step-by-step tutorial on how to use the Amazon FBA Calculator to maximize your margins. Learn how to uncover hidden fees, adjust your pricing strategy, and gain insights into fulfillment costs. This episode will show you how to make every sale count and improve your bottom line. Tune in for actionable tips to take control of your Amazon FBA profit margins and stop leaving money on...
Published 10/28/24
Is your Amazon store ready for the Q4 rush? In this episode of The Six Figure Amazon Store Podcast, we reveal 5 powerful strategies to help you dominate sales during the busiest time of the year. From split testing to optimize your listings to smart PPC spending and avoiding costly storage fees, we cover the essentials you need to stay ahead of the competition. Learn how to refresh your brand store for the holiday season and create a promotional calendar that drives sales beyond Q4. Packed...
Published 10/21/24
Is your brand fully protected on Amazon? In this episode of The Six Figure Amazon Store Podcast, we unlock the secrets behind Amazon Brand Registry and why it’s essential for safeguarding your business. We’ll dive into key features like controlling your product listings, preventing counterfeits, and boosting conversions with enhanced content. Learn how to take advantage of tools that secure your brand identity and give you the upper hand over unauthorized sellers. Whether you're looking to...
Published 10/14/24
Are Amazon FBA fees cutting into your profits? In this episode of The Six Figure Amazon Store Podcast, we reveal practical tips to stop losing money on Amazon FBA. Learn how to optimize your inventory, re-evaluate packaging for lower fulfillment fees, and audit your FBA costs to identify hidden savings. We also cover strategies for improving your Amazon ads performance and uncovering overlooked reimbursements. With real-world examples, this episode is packed with actionable advice to help you...
Published 10/07/24
Join us as we uncover why most brands fail with Amazon FBA and how yours can succeed. In this episode, we share essential strategies for scaling your Amazon store, emphasizing the importance of a solid brand strategy, effective inventory management, and ongoing optimization. Whether you’re starting out or refining your approach, you’ll gain actionable insights to avoid pitfalls and propel your business forward.   Want to sign up for Helium 10? CLICKFLUENCY10 10% OFF EVERY MONTH (also valid...
Published 09/30/24
In this episode, we demystify the essential Amazon Seller Central terminology that every seller needs to know. From FBA and ASIN to ACOS and PPC, we break down the jargon and acronyms that can often feel like a new language. Whether you're new to Amazon or looking to refine your strategy, this episode equips you with the knowledge to navigate Seller Central confidently and maximize your success on the platform. Tune in for actionable insights and practical tips to elevate your Amazon...
Published 09/23/24
Ready to supercharge your Amazon ads? On this episode of the Six Figure Amazon Seller Podcast, we reveal why your current ad budget might not be working as hard as it could be. Dive into actionable strategies for scaling your Amazon store to six figures and beyond, especially as we approach the competitive Q4 season. From auditing your ad campaigns and focusing on profitability to optimizing listings and diversifying ad types, learn how to maximize your ROI and avoid common pitfalls. Tune in...
Published 09/16/24
In this episode of the Six Figure Amazon Seller Podcast, we tackle a challenge that many Amazon sellers face: running successful ad campaigns on a limited budget. Host Becky shares a real-world scenario where her team had to strategically manage a small ad budget to drive sales growth. We dive into actionable tactics, including starting with automatic campaigns, optimizing with negative keywords, and bidding strategies that stretch your budget further. Whether you're new to Amazon Ads or...
Published 09/09/24
In this episode, we tackle the crucial topic of Amazon SEO and why your current strategies might be outdated. Discover how to refresh your keyword tactics, optimize your product listings, and leverage Amazon's latest features to boost your sales. Whether you're aiming to scale your store to six figures or revitalize stagnant growth, we've got the insights and tools you need to stay ahead. Join us for actionable tips and success stories to transform your Amazon business. Want to sign up for...
Published 09/02/24
In this episode, we explore why embracing e-commerce trends is essential for boosting sales. Learn five key reasons to stay updated, from evolving consumer behavior to the rise of mobile and social commerce. We share a success story showing how adapting to trends can drive growth and expand your brand’s reach. Tune in for practical tips to keep your business competitive and thriving! Want to sign up for Helium 10? CLICKFLUENCY10 10% OFF EVERY MONTH (also valid for annual...
Published 08/26/24
In this episode, I'm sharing my top 7 secrets for thriving in the natural personal care industry. From boosting Amazon sales by 29% to building loyal customer communities, I'll reveal strategies that have helped countless brands succeed. Whether you're just starting out or scaling up, tune in for actionable tips on eco-friendly marketing, product innovation, and effective brand building. Don't miss these insights that could transform your natural products business! If you have a question or...
Published 08/19/24
Unlock the secrets to successful online marketing for natural personal care brands in this illuminating episode. On this episode we share five essential truths that can transform your digital strategy and boost your brand's online presence. Drawing from real-world experience with struggling brands, we explore why many marketing efforts fall short and offers actionable insights to overcome common challenges.   If you have a question or problem you are facing on Amazon or another online...
Published 08/12/24
In this episode, we explore how to turn the challenge of Amazon FBA returns into an opportunity for profit. Learn essential tips on optimizing listings, educating customers, and leveraging Amazon’s tools for effective return management. Discover strategies to boost your brand's profitability and ensure customer satisfaction. Tune in for actionable insights that can transform your Amazon business!   If you have a question or problem you are facing on Amazon or another online platform for your...
Published 08/05/24
In today's episode, we uncover the critical reasons why your products might not be flying off the virtual shelves and, more importantly, how to fix these issues. We'll start by exploring why having a presence on Amazon is crucial for your brand's success. Then we will discuss dynamic pricing strategies and how to set competitive prices that attract buyers. We'll dive into creating targeted ad campaigns that speak directly to your ideal customer. Plus, hear real-life success stories of brands...
Published 07/30/24
In this episode of The Natural Personal Care Marketing Podcast, I reveal top Amazon SEO secrets to boost your product's visibility. Discover how Amazon's A9 algorithm works, the importance of keyword research, and tips for optimizing product listings. Learn about the power of high-quality images and videos, leveraging Amazon ads, and the impact of customer reviews. Tune in to enhance your Amazon strategy and drive more sales!   If you have a question or problem you are facing on Amazon or...
Published 07/23/24
In today's episode I'm diving into the explosive growth of the personal care products market, projected to soar from 2024 to 2031. Based on the latest report by CMI, I'll explore how rising health consciousness, increased disposable incomes, and the booming e-commerce sector are driving this trend. I'll discuss the surge in demand for natural and organic products, sustainability in the industry, and how you can leverage these opportunities for your brand. Whether you're a small business owner...
Published 07/16/24
In this episode, I discuss the complexities of Amazon suspensions, diving into the various types and common triggers that sellers may not be aware of. I provide insights on preventing these issues and managing account health effectively. Recognizing the substantial impact suspensions can have, especially for brands that rely heavily on Amazon, I also offer a way for listeners to seek personalized assistance. This discussion is vital for any Amazon seller aiming to protect their business and...
Published 07/09/24
In today’s episode, I’ll guide you through everything you need to know to make the most of Prime Day 2024. We’ll cover key eligibility criteria for Prime Exclusive Discounts and answer some common questions about this huge sales event. Plus, I’ll share my top strategies to boost your sales, attract new customers, and ensure your listings are ready for success. Tune in to learn how to maximize your results during the biggest shopping frenzy of the year!   Want to grow your Amazon sales...
Published 07/02/24
In today's episode on our Amazon Marketing Success Strategy series, I'm diving deep into advanced strategies to boost your natural personal care brand's Amazon sales. This episode covers crucial topics such as gaining control over your listings, preparing your listings for effective ads, leveraging Amazon ads for scalable growth, and utilizing Amazon attribution to tie external marketing efforts to the Amazon platform.   Want to grow your Amazon sales this year but need help? Have a topic you...
Published 06/25/24
In this episode of the Amazon Marketing Success Strategy series, I dive into the essential reports every brand should be analyzing to stay ahead in the ever-changing Amazon marketplace. Learn which key reports to download and the crucial data points to focus on for optimizing your product listings and boosting your sales. I will guide you through attribution reports, business reports, brand analytics, and more.   Want to grow your Amazon sales this year but need help? Have a topic you want to...
Published 06/18/24
Most natural personal care brands have products that are consumable, so in today's episode, I will be sharing step 5 in the Amazon Marketing Success Strategy which is how to retarget to gain new subscribers for your products on Amazon. I will share with you ways specific to Amazon, on how you can start gaining new subscribers for your products so they order again and again. If you aren't familiar with what Amazon Seller Central offers for gaining new subscribers you could be missing out on...
Published 06/10/24