Description
Fractional Sales Consultancy
If you run a small to medium sized business then a Fractional Sales Consultancy may be just the thing you need to boost sales. Kirk Dobie joins the podcast and does an excellent job of explaining this resource option. He covers sales processes, coaching that improves team performance, strategy and of course fractional sales support.
Your business may need, but isn't ready to hire an experienced Sales Director, but with Kirk's flexible commercial model, he will support you by providing our fractional support services to optimise your investment and results.
Summary of the Podcast
Explaining the model
* Kirk explains the benefits of the model.
* These include:
* cost-effectiveness,
* faster implementation,
* access to senior-level expertise,
* and the ability to avoid disrupting a company's top salespeople.
* He highlights how fractional sales leaders can provide leadership, mentoring, and networking connections.
Challenges of the fractional model
* Graham and Kirk discuss the challenges of the fractional model.
* These include managing multiple client requests and maintaining work-life balance.
* Kirk shares how he sets clear boundaries and availability for his clients.
Acquiring clients
* Kirk explains how he has primarily acquired fractional sales clients through LinkedIn.
* He does not actively prospect.
* What's important is demonstrating relevant expertise and experience.
Kirk's background and experience
* Kirk provides more details on his extensive sales experience over the past 20+ years.
* He overlapped with Graham whilst at Equifax.
* Kirk has trained over 1,000 salespeople and generated over £100 million in revenue.
Addressing mental health in sales
* Kirk emphasises the importance of sales leaders addressing mental health and wellbeing for their teams.
* This is especially important with the shift to remote/hybrid work models.
* He discusses common challenges like lack of self-confidence, procrastination, and negative self-talk.
Wrap-up and next steps
* Graham and Kevin thank Kirk for his time and insights
* Listeners are encouraged to reach out to him at kpd3.co.uk for fractional sales consultancy.
Clips from the Podcast
Fractional Sales Consultancy
https://thenext100days.org/wp-content/uploads/2024/07/Kirk-Dobie-Fractional-Sales-Consutltancy.mp4
The Fractional Proposition
https://thenext100days.org/wp-content/uploads/2024/07/Kirk-Dobie-Proposition.mp4
A New Way of Working
https://thenext100days.org/wp-content/uploads/2024/07/Kirk-Dobie-A-New-Way.mp4
Process
https://thenext100days.org/wp-content/uploads/2024/07/Kirk-Dobie-Process.mp4
Testimonial
https://thenext100days.org/wp-content/uploads/2024/07/Kirk-Dobie-Testimonial.mp4
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